MAM
Monster’s panel to forecast trends in the HR industry
MUMBAI: Monsterindia.com today announced the launch of the Monster HR Panel that will forecast trends in the human resource industry. This quarterly initiative will primarily focus on trends affecting job seekers.
Elaborating on the same, Monster Asia vice president marketing Dhruv Shenoy said, “The objective behind setting up the Monster HR Panel is to evaluate trends affecting the HR industry and the recruitment market, providing job seekers access to information that better prepares them for the employment market. At Monster, we are always looking ahead for innovative ideas that will set the foundation for best practices in the recruitment industry.”
“To begin with we solicited membership from our existing clients, establishing a 28 member panel, which we hope to expand in the near future. Heads of HR from some of the leading companies like CSC, Hewlett Packard, Microsoft India Development Centre, Deloitte, Adobe Systems, Siemens Information Systems, Verizon Data Services, Tyco, Agilent Technologies, Mentor Graphics, Onward Technologies, Accenture, Computer Associates, Mahindra British Telecom, Oracle India and Eicher Goodearth Limited are members of the panel,” he added.
The first Monster HR Panel discussion focused on the topic “2005 – Year of Freshers” and evaluated various aspects of hiring in the entry level segment. The e-discussion revealed that panelists on average predict that as compared to 2004, hiring in the entry-level will grow an estimated 28 per cent in 2005.
Another key insight of the discussion was that panel members believed there will be a huge demand for engineers in 2005. The panel also predicted that companies will be aggressively visiting campuses to recruit talent in the year ahead. This is also a reflection of the growing demand in the engineering and manufacturing sector. The Monster site statistics indicate that from May 2004 onwards the number of resumes in the manufacturing and engineering segment has shown a 14 per cent month-on-month growth. During the same time the job postings in this category showed a 22 per cent month-on-month growth.
The HR managers also pointed out that while they would look to hire talent from B towns too, the majority of them said that the recruitment will be heavily focused in the top eight cities and from the top engineering colleges.
MAM
Ad:tech honours 2026: Full list of winners announced
Expanded awards spotlight winners across 22 categories as industry doubles down on intelligent automation
NEW DELHI: Marketing’s tech elite took the spotlight as the ad:tech honours 2026 returned with a sharper focus on AI, data and immersive media, signalling how deeply technology now underpins brand strategy. Held at Yashobhoomi on March 17, the second edition drew industry leaders to celebrate innovation that is reshaping engagement and performance.
Presented with the International Advertising Association India chapter and new partner Huella, the awards expanded from 8 to 22 categories, tracking the rapid convergence of creativity, automation and analytics.
The winners’ list reads like a snapshot of marketing’s future. In affiliate and partner marketing, Lyxel & Flamingo – Boat and Paytm Ads – Giva took silver. Mobavenue Media Private Limited struck gold in AI-driven dynamic creative optimisation, alongside a silver for Laqshya Media Limited.
Creative AI collaboration saw Rediffusion Brand Solutions Private Limited win gold, with Saltinc Consulting Private Limited securing silver. Laqshya Media Limited continued its strong run, taking gold in AI conversation agents and adding multiple wins across categories, including silver in GenAI-led creative and both gold and silver in interactive DOOH campaigns for Tanishq and Tata Coffee.
Predictive AI honours went to Strong Metrics and Tyroo, both silver, while Orient Bell Limited picked up silver in immersive retail tech. In GenAI-led creative, Laqshya Media Limited, Salt – Kotak and Sumimoto each secured silver, reflecting the crowded race in generative creativity.
Publicis bagged silver in influencer management and gold in performance marketing, where it shared the stage with Arm Worldwide and The Trade Desk, both silver. Glad U Came Private Limited stood out with gold in influencer measurement and analytics.
Marketing automation saw CereOne Media Pvt. Ltd. and Globale Media win silver, while ADMOTT Private Limited claimed silver in OTT innovation.
Programmatic media categories highlighted the shift to advanced targeting and connected screens. Mobavenue Media Private Limited clinched gold in connected TV advertising, with Animmoov Digital Media Pvt Ltd – Asus and Lyxel and Flamingo taking silver. Cheggout Services Private Limited won silver in retail media advertising, while Paytm Ads – Versuni secured gold.
On social platforms, Vayner Media India took gold in community and UGC engagement, with Under 25 – Oppo winning silver. Segumento rounded off the list with silver in the innovation category.
Jaswant Singh, country managing director at ad:tech India, underscored the momentum, saying generative AI and data-driven decision-making are now central to marketing impact. Neena Dasgupta, IAA mancom member and chief executive and founder at The Salt Inc Consulting, added that the awards celebrate not just technology, but “the people, the creativity, and the relentless effort behind it.”
Backed by Comexposium Group, ad:tech New Delhi has long tracked digital disruption. Now, with the honours, it is rewarding those who are not just adapting to change but engineering it.
In an industry racing towards automation, the message from 2026 is unmistakable. The future of marketing will be written not just in ideas, but in algorithms.
