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Nick US goes mobile through Verizon tie up

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MUMBAI: Kids entertainment brand Nickelodeon in the US is seeking to leverage the mobile platform.

It has announced the launch of Nick Mobile through a deal with Verizon Wireless.
 
 

The deal brings Nickelodeon video content to Verizon Wireless’ V Cast wireless phones. Music videos from Nick Jr. favourites Dora the Explorer, Blue’s Clues, The Backyardigans and LazyTown will be the first available content on Nick Mobile, with Nickelodeon television programming scheduled to roll out later this year.

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Eight Nick Jr. Videos which are one to three minutes long, are available at launch on Verizon Wireless’ V Cast wireless broadband multimedia service. Nickelodeon plans to release three new Nick Jr. videos each week.

Nickelodeon Online senior VP and GM Mike Skagerlind says, “Nickelodeon is everywhere kids are, which includes cell phones. The relationship with Verizon Wireless allows us to offer content through its V Cast service, providing a new way for our audience to watch their favorite characters, and further extending the Nick and Nick Jr. experience for kids beyond the home. It gives parents another way to engage and play with their kids when they are on-the-go.”

V Cast from Verizon Wireless claims to be the first wireless broadband consumer service in the US. It allows customers to view crystal clear short content on demand and videos because it runs on Verizon Wireless’ Evolution-Data Optimized (EV-DO) network – the only widely available wide-area wireless broadband network in the US.

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Kids

Mukta Arts and Green Gold ink MOU to animate iconic film IPs

Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.

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MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.

The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.

Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”

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Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”

In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.

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