MAM
LG Electronics Launches G1610 handset in India
BANGALORE: LG Electronics India (LGEIL) today announced the launch of its all-new Bluetooth voice solution enabled phone G1610 in India.
G1610, a Bluetooth enabled phone comes bundled with Bluetooth headset kit taking mobile usage to its next level. The phone is designed with some useful features and a resolution 65000-color screen display. Other features of the phone include MMS, Multiple Alarms, Voice Recording, Call assignable characters etc. The handset, available in three colors, Blue, Burgundy & Black, is priced at Rs. 8995.
The GPRS facility available enables high-speed wireless Internet and data communication. The Java enabled platform promises to take gaming to a new level – new games from the exclusive website for LG GSM “in.wowlg.com” can be downloaded. This site provides solutions for the Download with services like ringtones, wallpaper, graphics, and SMS & games.
Announcing the launch of the cutting edge range of handsets, the official release quotes LGEIL Product Group Head, GSM H S Bhatia as saying, “We are constantly striving towards developing the market with innovative and cutting edge products which come with state of the art technology and exquisite aesthetics. G1610 is a blue tooth enabled phone enriched with a host of useful features that would take mobile usage to its next level. Targeting the youth section G1610 has been appropriately priced too”.
Brands
KKR sixes to power EV charger rollout under VIDA campaign
Cricket meets clean mobility as big hits spark India’s charging growth
NEW DELHI: VIDA, the electric mobility arm of Hero MotoCorp, has teamed up with Kolkata Knight Riders to launch a campaign that turns cricketing flair into real-world impact.
Titled ‘6 for 6’, the initiative promises to install a 6kW fast EV charger for every six hit by KKR during the ongoing Indian Premier League season. The idea is simple but powerful, as each big hit on the field contributes directly to expanding India’s fast-charging infrastructure.
The campaign builds on VIDA’s growing network, which already spans over 5,300 fast-charging points across more than 430 cities. With EV adoption gaining pace, the brand is using cricket’s mass appeal to accelerate both awareness and infrastructure growth.
Explaining the thinking behind the move, Hero MotoCorp emerging mobility business unit chief business officer Kausalya Nandakumar said, “Cricket has an incredible ability to unite and inspire millions across the country. With the ‘6 for 6’ campaign, we are turning every big hit on the field into a step towards a cleaner and a more accessible mobility future.”
She added that VIDA’s expanding fast-charging network and removable battery technology are designed to make EV ownership more convenient and practical for everyday users.
From the franchise’s side, the campaign is also about giving on-field moments a larger purpose. Kolkata Knight Riders chief executive officer Venky Mysore said, “The ‘6 for 6’ campaign exemplifies the potential of sport as a platform for meaningful, real-world impact. By linking every six to the expansion of EV charging infrastructure, this partnership transforms fan excitement into tangible progress.”
As part of the rollout, VIDA has introduced co-branded charging stations in KKR’s signature colours, with a flagship installation unveiled alongside team players. The chargers are designed for quick top-ups, powering VIDA scooters from zero to 80 percent in about an hour, while also being positioned along key highways to support longer journeys.
The initiative also taps into VIDA’s removable battery system, which allows users to charge using standard household plug points, adding flexibility to the charging ecosystem.
By blending the thrill of cricket with the urgency of clean mobility, VIDA and KKR have found a neat way to make every six count twice, once on the scoreboard and again on India’s road to an electric future.
