iWorld
Motorola, Nokia to cooperate on mobile TV interoperability
MUMBAI: In an effort to encourage greater adoption of broadcast mobile TV services and accelerate service deployment, Motorola and Nokia today announced that they will work to achieve interoperability among their DVB-H (Digital Video Broadcast – Handheld) enabled mobile devices and network services.
The handset manufacturers will work together to support solutions based on open DVB-IPDC standards available for operator partners interested in deploying multi-vendor mobile TV services and trials in 2006 and onward.
For the uninitiated DVB-H technology enables the TV service to be broadcast to one’s mobile device. The parties state that DVB-H provides a superior end-user experience in the mobile environment with excellent picture and reduced battery consumption. Up to 50 TV channels can be delivered with low cost, over one network. With extensive pilots of broadcast mobile TV currently taking place across the globe, involving leading broadcasters, mobile operators, broadcast network operators and handset manufacturers, the market for commercial broadcast services is expected to grow throughout this year.
According to market research firm Informa, the mobile TV market is poised to grow exponentially – by 2010, there are anticipated to be over 50 million DVB-H enabled mobile devices sold globally. The deployment of mobile TV services will offer new business opportunities for companies across the value chain – including content and broadcast companies, mobile service providers, infrastructure and handset manufacturers and technology providers — and the availability of interoperable DVB-H enabled devices and services is a key factor in further opening up the market.
Among the many digital technologies available to deliver mobile TV services, Motorola and Nokia both view DVB-H as an effective technology for deploying broadcast mobile TV. DVB-H technology offers high service level quality, low battery consumption and offers the end-user the ability to simultaneously receive broadcasts while using other mobile services such as telephony and internet access on their device.
Motorola director of broadcast technologies Rob Bero says, “Operators around the world are evaluating broadcast mobile TV as a compelling new service to offer their subscribers – and interoperability will play a key role in bringing these services to market faster.
“As a vocal leader in open standards, including DVB-H, we’re pleased to be working with Nokia to deliver interoperable handset and network solutions that will help enable operators to offer the ultimate mobile TV experience for consumers.”
Nokia director, multimedia experiences Harri Männistö says, “Commercial mobile TV services are on the verge of launching in several markets across the world. In order for mobile TV to be a true success, we need interoperable mobile devices and systems which deliver the best experience for consumers and enable enjoyable, live broadcast TV when and where it suits them, redefining prime times and television program content. Nokia is happy to see that open DVB-H technology has and will have widespread support across the industry players, including Motorola and Nokia, in bringing mobile TV to market”.
In parallel to supporting mobile operators launching mobile TV services based on existing technologies in their networks, Motorola and Nokia are both active in ongoing standardization and technology development to optimize the broadcast mobile TV experience. The companies will work on interoperability efforts using the open DVB-IPDC standard while continuing to participate in industry-wide interoperability efforts within the related standardization bodies.
iWorld
Diljit Dosanjh’s Dil-Luminati tour generates Rs 943 crore impact
EY report says 14 concerts across 13 cities sparked jobs, tourism and spending
MUMBAI: What began as a music tour quickly turned into an economic crescendo. The India leg of Diljit Dosanjh’s Dil-Luminati tour has generated a measurable economic impact of nearly Rs 943 crore, according to a socio-economic impact report prepared by EY.
Spread across two months in late 2024, the tour travelled through 13 cities with 14 performances, drawing more than 3.2 lakh fans and selling out shows in roughly 10 minutes on average.
The concerts began in New Delhi on October 26 and wrapped up with a New Year’s Eve finale in Ludhiana, the singer’s hometown. In between, the Punjabi superstar turned stages across cities such as Mumbai, Bengaluru, Hyderabad, Kolkata and Guwahati into high-energy gatherings where music, fandom and travel blended into a nationwide spectacle.
According to the EY analysis, the tour generated Rs 276 crore in direct revenue for organisers through ticket sales, sponsorships and food and beverage spending at venues. Indirect spending by fans pushed the economic ripple effect even further, contributing an estimated Rs 553 crore through travel, accommodation, tourism and shopping.
Government revenues added another Rs 114 crore, including Rs 111 crore in GST and around Rs 2.5 crore in local permissions and fees.
Ticket sales were the main driver, accounting for about 80 per cent of direct revenue, with prices ranging from Rs 2,499 for silver tickets to as much as Rs 60,000 for premium lounge access. The gold category emerged as the most popular, generating more than half of the ticketing revenue.
The concerts were not just local gatherings. Nearly 38 per cent of attendees travelled from other cities to catch the shows, turning the tour into a travel magnet. Many extended their trips by two to three days, boosting hotel stays, dining and tourism activities in host cities.
Air and rail travel together accounted for around 70 per cent of inter-city travel costs linked to the concerts, while nearly half of travelling fans stayed with friends or family.
Cities hosting the tour also saw noticeable spikes in travel bookings. Flight bookings to Chandigarh, for instance, rose by about 300 per cent year on year around the concert dates, while cities such as Delhi, Ahmedabad and Indore saw booking growth of roughly 100 per cent.
Beyond the stage lights and thumping speakers, the tour also created a significant employment surge. The report estimates that more than 118,000 man-days of work were generated, including about 69,000 direct man-days and over 48,000 indirect man-days across sectors such as security, logistics, hospitality and technical production.
Security, safety and crowd management alone accounted for roughly half of the direct employment created during the concerts, reflecting the scale of operations required to stage such large events.
More than 15 brands partnered with the tour, turning concerts into a playground for creative marketing. From themed merchandise drops to experiential campaigns and exclusive ticket access deals, companies tapped into the singer’s massive fan base to amplify their reach.
The official ticketing platform recorded over 62.5 lakh visitors during the sales window and processed more than 1.2 lakh ticket orders, underscoring the intense demand for live events anchored by home-grown artists.
The tour also doubled as a cultural roadshow. At each stop, Dosanjh embraced local traditions, sampled regional cuisine and showcased India’s diversity through his social media posts and stage interactions, turning concert stops into mini travel diaries.
For the wider entertainment industry, the Dil-Luminati tour is being seen as a marker of how large-scale live concerts can drive economic activity well beyond the stage. The report suggests that India’s live music sector could grow rapidly in the coming years as demand for large events continues to surge.
In other words, the Dil-Luminati tour did more than fill stadiums. It moved crowds, boosted city economies and showed that when live music hits the right note, the ripple travels far beyond the final encore.
