iWorld
Homing in on broadband TV
The San Jose based Homeland Networks is gearing up for the broadband era in India and across the Asian continent. The venture promoted by ex-Intelite and broadband expert Ron Victor has unleashed three sites www.tvofindia.com, www.radioofindia.com and www.pressofindia.com. The company believes in “interactivity by ethnicity and geography”.
Tvofindia.com is a project for the broadband world and already has a bit of broadband programming which can be viewed as streaming video. UTV has signed on as a content provider and has picked up a 10 per cent stake, apart from providing infrastructure. Ron is in talks with several media companies for providing interactive content and he wants tvofindia to be a platform for interactive programmes in all genres. The site claims to generate 1,000 viewers a day.
Says Ron, “We’d like to work with every single media company in India to provide exciting interactive content to the viewers. Our ambition is to make the whole world into a single studio. We want our viewers to get an incredible experience which cannot be felt on regular television or radio, and interactivity will be a key component.”
Homeland Networks has already struck a deal with a media company for content. Talks are on with a couple of television channels.
The company is also looking at archived programming from different media companies and providing them with a medium to showcase them.
Currently tvofindia.com focusses on the NRI community due to the availability of broadband abroad. But Ron Victor is confident of it gathering pace in India within a year and half to three years and would then focus on the resident Indian community.
The revenue model of the company is sponsorships and advertising apart from e-commerce which will take some time. Pay-per-view and video-on-demand will also generate revenues. The global viewership will be backed by local advertising and e-commerce and will additionally have global branding opportunities for advertisers. The difference between traditional Internet advertising and advertising on Homeland sites would be the feedback and the possibility of monitoring the actual effectiveness of the ads, reveals Victor.
The company is backed Hotmail founder Sabeer Bhatia who has picked up a 5% stake in the company, KB Chandrashekhar of Exodus fame having 5% stake, Ronnie Screwvala of UTV who holds 10% stake. The company is in talks with a couple of Venture Capitalists for the second round of funding.
Victor plans to focus on the China market after the India and to replicate his India model for Internetters there.
iWorld
T20 World Cup ’26: India–England semi-final sets global streaming record of 619 million views on JioHotstar
India–England semi-final records 65.2 million peak streams
MUMBAI: The ICC Men’s T20 World Cup 2026 set a new milestone in global sports streaming, as the India–England semi-final drew record digital audiences on JioHotstar.
The match on 5 March registered 65.2 million peak concurrent viewers, the highest ever recorded for a live event on any streaming platform worldwide. The semi-final also generated 619 million views, making it the most streamed T20 international match in history.
The landmark audience numbers were driven largely by viewers in India, setting a record achieved within a single market, rather than through aggregated viewership across multiple countries.
The high-scoring encounter between India national cricket team and England cricket team produced 499 runs across both innings, fuelling widespread fan engagement across platforms.
According to the International Cricket Council, the digital record surpassed the previous global benchmark of 65 million concurrent viewers, set in November 2024 by another international streaming platform.
Across television and digital platforms combined, the semi-final reached more than 320 million viewers, while total watch time exceeded 23 billion minutes, making it the most watched T20 international match ever.
“This World Cup demonstrates the immense passion of cricket fans and the progress made in bringing the game closer to audiences worldwide,” said ICC chairman Jay Shah.
“This moment reflects the scale of cricket fandom in India and the technological capability required to serve hundreds of millions of viewers simultaneously.”
JioStar vice-chairman Uday Shankar, said the audience surge underscored the future of large-scale digital entertainment.
“One in every three Indians tuned in to watch the second semi-final. Delivering such an experience at scale requires the very best of technology,” he said.
The 619 million views during the match also eclipsed the 533 million views recorded during the final of the ICC Men’s T20 World Cup 2024.
With the final yet to be played, the 2026 tournament has already set multiple benchmarks in audience reach and digital engagement.
India will face the New Zealand national cricket team in the final on 8 March at the Narendra Modi Stadium in Ahmedabad. The match will be broadcast on the Star Sports Network and streamed on JioHotstar.
