News Broadcasting
ABP Network’s election centre metaverse shatters records with groundbreaking numbers
Mumbai: ABP Network announced that its newly launched Election Centre Metaverse achieved groundbreaking numbers on the counting day and afterwards, recording over 25,000 global users in more than 500 parallel rooms. Over one lakh interactions with Live TV, VoDs, and Short Videos have been observed after the launch as the users visited the election scenes, engaged in live stream views, played games, cast virtual votes, and posted selfies, demonstrating a new standard for scalable virtual events accessible right from a mobile phone.
ABP Network is the first media house in India to step into the Metaverse realm, specifically in the election space. This platform is designed to revolutionise the way election coverage is experienced, coinciding with the 2023 Assembly election results and ahead of the Lok Sabha elections due in 2024.
Speaking on the initiative, ABP Network CEO Avinash Pandey said: “ABP Network has always stayed ahead of the curve in conceptualising and adopting modern technologies. The success of ABPLIVE’s election centre metaverse has once again established ABP Network as a torchbearer of innovation in digital news publishing in India. This is a key milestone in our journey to integrate AI Tech to make our coverage stand out in the news industry.”
Users also shared their experiences on social media –
#ABPResults #ElectionResults My Onestop solution for all Election 2023 Result related stats, news and analysis! Join me now and Experience the ABPLIVE Election Centre! https://t.co/jyR3sOXrjj
— Satyabrata Dey (@Satya741248) December 3, 2023
#ABPResults #ElectionResults My Onestop solution for all Election 2023 Result related stats, news and analysis! Join me now and Experience the ABPLIVE Election Centre! https://t.co/kIgsG16SVn
— Sunita (@sunita_techie) December 3, 2023
#ABPVerse #ABPLIVE Breaks New Ground With First-Ever #Metaverse Experience#ABPResults
Experience #ABPLIVE Election Centre: https://t.co/eMRoZ1XDTG
— Meeqat Hashmi (@MeeqatHashmi) December 3, 2023
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
