Kids
Australia Network kicks starts 2007 with week long kid’s based programming
MUMBAI: Australia Network is set to open its broadcasting schedule for the year 2007 with a new Kids Week season focusing on children and families.
Slated to run from 13 January to 21 January, the season will look at issues affecting mothers and fathers, sons and daughters as they experience tragedy, face great adversity and tackle and overcome some of lifes biggest, most heartbreaking challenges.
An official statement issued says that the schedule of dramas and documentaries about kids (not necessarily programmes for kids) has been described by Australia Network as mirroring the daily life of families across the globe.
Among the season’s highlights is Maternity Unit, a documentary about the maternity unit at Sydney’s Canterbury Hospital, where 80 per cent of the mothers were born outside Australia. The program looks at cultural diversity and explores how families from different cultures welcome new life to the world.
Born With Two Mothers is a look at two childless couples one black, one white – anxiously awaiting the outcome of their latest efforts to conceive using IVF. Only one couple will succeed but even before the baby is born, serious concerns surface among the medical staff regarding the transfer of the embryos. When a black baby is born to the white mother the medical staffs worst fears are realised. The program follows both couples as they lay claim to the same child.
Closing off the Kids Week season From Russia With Love looks at what happens when two Western couples adopt Russian orphans.
Australia Network chief executive Ian Carroll says, “We’ve decided to start our 2007 schedule with Kids Week because children and families are a subject of universal interest for all our viewers.
“Our week-long exploration of the family brings the best programmes on this subject to Australia Network viewers across Asia, India and the Pacific, taking them on a journey from despair to joy through every emotion in-between.”
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
