MAM
DiamondXE and ICICI Bank collaborate to offer exclusive discount on certified lab-grown solitaires
Mumbai: India’s premier exchange for Natural and Lab-Grown diamonds, is excited to announce a strategic collaboration with ICICI Bank, bringing an incredible offer for their customers. Starting from 25th October 2023, customers can avail a flat 5% discount on purchases made through [www.diamondxe.com]. This exclusive offer is applicable only to Certified Loose Natural and Lab-Grown Solitaires, providing an opportunity to own exquisite diamonds at an unbeatable price.
To avail this offer, ICICI Bank cardholders must visit [www.diamondxe.com] and obtain the Coupon Code “ICICIDXE” from ICICI Bank’s official communication channels or mediums. This offer is valid for ICICI Debit and Credit Card holders. Customers can select their desired Loose Natural & Lab-Grown Solitaire and apply the Coupon Code “ICICIDXE” during the checkout process to enjoy FLAT 5% OFF, with no limits.
It is to be noted that the offer is not applicable on the purchase of Semi-Mounts (Design your own section), any ready collection, and/or other existing offers. The offer starts on 25th October 2023 and ends on 31st December 2023, providing ample time for customers to take advantage and conveniently buy the diamond of their choice.
“We are delighted to collaborate with ICICI Bank to offer this exciting discount to our valued customers,” said Mr. Ankit Singh Kimtee, Founder & CEO of DiamondXE. “We are committed to providing the finest diamonds and exceptional value to our customers. This collaboration is a testament to our dedication towards customer satisfaction”, added DiamondXE’s founder chairwoman Deepali Vijay Jain.
Brands
Abhinav Rastogi named global marketing director for YouTube Shopping
Google veteran to scale creator commerce and expand shopping across global markets
SINGAPORE: Abhinav Rastogi has stepped into a new role as global marketing director for YouTube Shopping, marking the latest chapter in a more than decade-long career at Google.
Rastogi, who took on the position in February and is based in Singapore, will lead global marketing for YouTube Shopping, a platform designed to connect creators, viewers and merchants in a single ecosystem. His remit includes expanding the service into new markets and strengthening its positioning as a growth channel for both creators and brands.
In a reflective note on the transition, Rastogi pointed to a simple but powerful idea driving the role. For years, creators have quietly built trust with audiences through consistent and authentic content, and that trust often shapes purchasing decisions. What is changing now, he said, is the infrastructure around that behaviour. YouTube Shopping aims to make it easier for viewers to discover and buy products recommended by creators they already follow.
The scale is already significant. More than half a million creators have joined the programme, with recent expansion into Japan through a partnership with Rakuten signalling further global ambitions.
Rastogi believes the future of shopping on YouTube will be driven by a blend of creators, content and communities. In his view, it is the human voice behind the screen, not just the product, that ultimately builds trust and drives discovery.
Prior to this role, he served as director of marketing, YouTube Asia Pacific, where he led regional marketing across creator engagement, brand building and reputation. During that time, he played a key role in launching and scaling YouTube Shopping across eight markets in the region.
Earlier stints at Google include group product marketing manager, consumer apps, overseeing growth for products such as Search, Maps and Assistant across India and Southeast Asia, and product marketing manager roles spanning consumer apps and YouTube, where he contributed to launches including YouTube Music, YouTube Originals and YouTube Shorts.
Rastogi began his career in consulting with Boston Consulting Group and A.T. Kearney, before moving into the technology sector. He is an alumnus of Indian Institute of Management Calcutta and Indian Institute of Technology Kanpur.
Alongside his corporate role, he is also an active angel investor, backing early-stage startups in consumer technology and electric mobility across India and Southeast Asia.
As he settles into the new role, Rastogi is betting on a future where every video can double up as a storefront, and where commerce feels less like a transaction and more like a recommendation from a trusted voice.
