MAM
Ogilvy India is Agency of the Year: Effies
MUMBAI: Ogilvy seems to be having a dream 2009, a year that was tough for advertising agencies as they battled against a slump in spends amid a global slowdown.
Ranked as the number one advertising agency by the Brand Equity Ad Agency Reckoner (BEAR) review for the year, Ogilvy has now been crowned as the Agency of the Year at the Effies 2009.
The agency pocketed a total of 120 points, picking up three gold, five silver and five bronze metals.
Sprite’s ‘Seedhi Baat, No Bakwaas‘ campaign won one gold while the Vodafone Zoozoos fetched two more gold Effies for the agency.
The five bronze metals were for Pond‘s (The Cinderella Effect: The Journey from Mass to Class), Sakshi (Move to Tomorrow), Vodafone (Chhota Credit), Vodafone (Happy to Help) and Tata Sky+ (Tata Sky+ Launch).
JWT India took the second spot with 50 points, bagging one gold, two silver and one bronze metals. The agency also won the Grand Effie for its ‘Teach India‘ campaign for The Times of India, which added 10 points to its total tally.
With 45 points in its kitty, Lowe Lintas stood at the third spot while Mudra Group made it to the fourth position, pocketing 35 points.
Lowe Lintas won one gold metal and two metals each of silver and bronze while the Mudra Group won three silvers and one bronze this year.
The other agencies making it to the Effies winning list this year were Rediffusion, Arc Worldwide/Leo Burnett, Bates 141 and McCann Erickson India.
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
