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Dish TV Q3 net loss widens to Rs 762 mn on strong subscriber growth
MUMBAI: Dish TV has posted a net loss of Rs 762.18 million for the quarter ended 31 December 2009, as against a net loss of Rs 1.18 billion in the year-ago period.
The third-quarter loss, however, has widened from the previous three months in which the leading DTH service provider had posted a loss of Rs 561.34 million.
Amassing 0.55 million subscribers during the quarter to take its total base to 6.4 million, Dish TV has reported a 43.91 per cent jump in gross sales and operating revenues to Rs 2.77 billion, compared to Rs 1.93 billion a year ago. The income in the trailing quarter was Rs 2.57 billion.
Average subscriber acquisition cost (SAC) stood at Rs 2,477, while ARPU (average revenue per user) dropped to Rs 135.
Dish TV‘s expenditure during the quarter was Rs 3.44 billion, up from Rs 2.89 billion in the year ago period, while it was Rs 3.07 billion in the trailing quarter.
Dish TV chairman Subhash Chandra said, “Our third quarter results are consistent with our objective of growing our business by offering superior television experience to our subscribers. We continued to add subscribers across the country with growth in all key parameters. During the quarter, Dish TV successfully raised $100 million through issue of GDRs, which would be utilised towards expanding its subscriber base.”
Dish TV MD Jawahar Goel added, “Continued robust demand for our service fuelled a 44 per cent growth in revenues over the corresponding period last year. Dish TV has 35 per cent market share in the Indian DTH market. We are investing for the future and executing operational efficiencies with the goal of driving long term, profitable growth.”
During the quarter, Dish TV revamped its marketing communication. It unveiled its new brand positioning revolving around the emotional connect with the customer. Focusing on its new tagline ‘Ghar aayi zindagi‘ (Bring home life), the company designed a 360 degree brand campaign with its brand ambassador Shah Rukh Khan. As part of this new brand positioning, Dish TV also changed its logo depicting a more progressive, approachable, ambitious and contemporary brand identity aiming to connect strongly with its existing and new subscribers.
Also, the DTH company added ‘Cinema Active’ for the movie lovers in association with multiplex chain Fun Cinemas. The service helps Dish TV subscribers get an access to complete movie listing along with the show timings at all Fun Cinema screens across the nation and to book movie tickets.
During the quarter, Dish TV also entered into a tie up with Axis Bank for collection of DTH subscription recharge.
The company is planning to launch conditional access modules (CAM) that will allow consumers of other DTH operators to move to Dish TV.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
