Kids
DQE inks multiple merchandising deals for Jungle Book
MUMBAI: DQE, the animation, gaming, live action entertainment production and distribution company, has inked an exclusive publishing licensing deal for The Jungle Book with Egmont Verlagsgesellschaften GMBH, Germany, and a non-exclusive deal with Beltex SA, Belgium, for retailing Jungle Book based products in Germany, Austria and Switzerland through ZDF Enterprises, its merchandising agents in Germany.
Under the terms of the agreement, Egmont would have the rights to manufacture and distribute German language books in a variety of different formats such as character books, friendship books, school diaries, pop-up books, comic books, painting books and poster books.
While Egmont has been granted publishing rights for The Jungle Book in German speaking Europe, DQE will receive a royalty on sales through this deal in addition to a substantial upfront payment as a minimum guarantee amount.
Under the terms of the agreement of the non-exclusive deal with Beltex for The Jungle Book, the Belgium company has been authorised to manufacture and distribute bed linen and other similar products based on the character license of The Jungle Book. Beltex has been provided the rights for retailing the products in Germany, Austria and Switzerland.
Said DQE Group chairman and CEO Tapas Chakravarti, “ Egmont has a great track record and penetration in the German speaking European markets and we believe that we have made the right choice in partnering with Egmont for The Jungle Book publishing. This is the beginning of a new and strategic relationship and we look forward to our continued association with them. On the other hand, this is our second deal with Beltex, this time for Germany, Austria and Switzerland for bed linen. We are sure The Jungle Book franchise will prove to be very successful and beneficial to all our partners.”
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
