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Disney XD shows now on mobile TV
MUMBAI: Kids channel Disney XD has partnered with content aggregator Apalya TV to make its shows available on all leading mobile networks.
Disney XD‘s shows such as Kick Buttowski-Suburban Daredevil, Aaron Stone, Legend of Tarzan and Zeke and Luther can now be viewed on their mobile handsets or through their data card connection.
Says Disney Media Distribution India general manager Raju Venkataraman, “By adding popular Disney XD programs to the Disney Channel shows already available on Apalya TV, we offer kids and families in one of the largest and fastest growing mobile markets in the world more opportunity to watch their favorite Disney characters. With telecom players launching 3G services in India, mobile TV services promise to only get bigger and more popular with audiences in the coming years.”
Apalya TV services are available over all leading mobile networks including Idea, Vodafone, Airtel, Aircel, BSNL, MTNL, Reliance, Docomo, Tata Indicom, Tata Photon Plus, Virgin VFlash and Reliance Net Connect.
Adds Apalya TV founder Vamshi Reddy, “We at Apalya are focused on offering quality TV content on mobile phones to our users. Disney is one of most viewed channel bouquet in India. Disney is watched not only by children but also their parents and elders who enjoy the family entertainment provided on the channel. With this partnership we are now reaching out to a much wider audience, especially children who are one of the top users of mobile phones today.”
Any consumer with a GPRS connection can download the mobile TV application of their operator from the service provider‘s mobile-enabled WAP sites. As part of this offering, consumers can view the Disney XD shows listed above in addition to the Disney Channel programmes already available on the platform such as Phineas and Ferb, and Mickey Mouse Clubhouse.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
