MAM
BOMAACHI Mystery Box sale unveils unparalleled surprises
Mumbai: Brace yourselves streetwear fanatics! BOMAACHI the trendsetting online and in-store destination for the boldest and most eclectic streetwear fashion finds launches its Mystery Box sale on 12 and 13 January starting at 12 am for the surprise lovers.
For those who love the tangible experience of shopping, one can also book their mystery box in-store. Super limited boxes available so make sure you book yours before it’s gone. There are multiple sizes available both online and in store.
With a variety of options available, ranging from Rs 2000 to Rs 25000, each box guarantees a retail value of Rs 4000 to 65000. For example, get products worth Rs 4000 in the Mystery box priced at Rs 2000, place an order for a box priced at Rs 4000 & get products worth Rs 8000 and the box priced Rs 7,500 will get you products worth Rs 15000. Additionally, a Rs 10000 priced box will get you products worth Rs 20000 or more and a box worth Rs 25000 will get you products worth a whopping Rs 65000.
Socks and accessories will not be included, but each Mystery Box guarantees a minimum of two clothing items to elevate your wardrobe.
Don’t miss out on this exclusive opportunity to redefine your style and unveil the unexpected. BOMAACHI’s Mystery Box sale is not just a sale; it’s a fashion revelation waiting to happen. Get ready to embrace the unknown and make a statement that is uniquely yours.
To take advantage of BOMAACHI’s exceptional offers and add an extra layer of excitement to your fashion journey visit website https://bomaachi.com/
Brands
Raj Cooling Systems launches Agreyas appliances brand
Emraan Hashmi named brand ambassador for consumer appliance push.
MUMBAI: A company known for cooling solutions is now heating up its ambitions in the home appliances market. Raj Cooling Systems Pvt. Ltd. has launched a new consumer appliances brand, Agreyas, marking its entry into India’s rapidly expanding home appliances sector valued at more than Rs 1.5 lakh crore. The move represents a strategic diversification for the company, which has traditionally focused on cooling solutions for residential, commercial and industrial applications. Through Agreyas, the firm plans to tap into growing consumer demand for energy efficient and technology driven household appliances.
To build brand visibility, Agreyas has appointed Emraan Hashmi as its brand ambassador. The campaign has been developed under the banner of Zoommantra Productions, with actor and filmmaker Rohit Roy contributing to the creative direction.
The brand’s initial portfolio will include mid premium air conditioners, washing machines, geysers and other white goods designed to cater to modern Indian households seeking efficient and reliable appliances.
Raj Cooling Systems, founder and chairman Kalpesh Ramoliya said the launch aligns with the company’s broader expansion plans.
“The launch of Agreyas is in line with our vision to build a strong presence in India’s consumer electronics and home appliances market. The brand has been developed as a standalone identity to meet the evolving needs of Indian consumers,” he said.
Hashmi said the collaboration comes at a time when Indian buyers are increasingly looking for innovative and functional home solutions.
“I’m looking forward to working with Agreyas at a time when consumers are seeking more innovative and efficient home products. The brand reflects changing consumer behaviour around functionality, innovation and ease of use,” he said.
Raj Cooling Systems plans to invest around 10 million dollars in developing the brand, with an additional 5 million dollars earmarked over the next three to five years for product development and distribution expansion.
Agreyas will follow a multi channel distribution approach, selling through online platforms, retail outlets and dealer networks aimed at both urban and semi urban markets across India.
With the launch, the company is positioning Agreyas as a standalone consumer facing brand while continuing to leverage its existing manufacturing, engineering and research capabilities built through its core cooling solutions business.








