MAM
Audi partners Academy 63rd Primetime Emmy Awards
MUMBAI: US luxury car manufacturer Audi will serve as the official automotive partner of the Academy of Television Arts & Sciences as well as of the 63rd Primetime Emmy Awards on 18 September in Los Angeles.
The show will air on Fox.
This multi-year partnership will take place across numerous platforms, expanding upon the brand‘s continuous support of the entertainment industry.
Audi will participate in select Television Academy events celebrating this year‘s Primetime Emmy Award nominees, including the Primetime Creative Arts Emmy Awards on 10 September, the red-carpet rollout for the Primetime Emmy telecast and Governors Ball preview on 14 September and the Performers‘ Nominee Reception on 16 September.
The Primetime Emmy Awards honour excellence in all aspects of national television programming – from such categories as writing, directing and performance, to costume design, cinematography, lighting and music. The winners are selected annually by 15,000 industry professionals who are voting members of the Television Academy.
Audi of America CMO Scott Keogh said, “Audi is honored to support the Academy of Television Arts and Sciences in recognizing exceptional talent in television. The brand has become a key player within the entertainment industry and has a longstanding history as a friend of the arts, making this partnership a perfect fit. What better way to celebrate some of the greatest talent in the television industry than with a car company that produces only the very best automobiles that truly epitomise the luxury and glamour of Hollywood.”
Brands
Raymond unveils Chairman’s Collection luxury store in Bandra
New 11,000 sq ft flagship redefines menswear retail with couture experience.
MUMBAI: Raymond has just raised the bar for luxury shopping in India by turning a store into a full-blown sartorial journey. The iconic menswear brand has launched its Chairman’s Collection flagship store in the heart of Bandra, Mumbai. Spanning over 11,000 square feet across two levels, the stunning space opened on the weekend of 10 April and offers a bold, immersive experience that blends fine menswear, evolved design, and exceptional craftsmanship.
Drawing inspiration from Renaissance and Baroque aesthetics with a contemporary European sensibility, the store is rooted in Indian craftsmanship while reflecting a distinctly global identity. It is divided into three distinct worlds:
- Modern Opulence – Casual Couture: Elevated casualwear featuring printed silk shirts, embroidered denim, and statement separates.
- Power Dressing – Contemporary Heirlooms: Exquisite suits in world-class fabrics, embellished jackets, and Indo-Western silhouettes.
- Art, Heritage & Experimentation – Indian Renaissance: Artisanal garments combining Renaissance-inspired prints with traditional techniques like zardozi and hand embroidery.
Beyond apparel, the store offers fine jewellery (including lab-grown diamonds), curated fragrances, and luxury watches, creating a holistic luxury destination. The experience is appointment-led, ensuring personalised service including bespoke tailoring and styling.
Raymond Lifestyle Limited, CEO Satyaki Ghosh said, “Chairman’s Collection reflects the pride of creating international-quality luxury, made in India, for the modern Indian man. This is a logical brand evolution towards launching a first-of-its-kind couture experience in India.”
The store also features gallery-style displays, a refined tailoring zone, and curated collectibles, including Formula 1-inspired models and Art Deco pieces, reflecting the Chairman’s passion for automobiles and fine art.
In a market increasingly hungry for meaningful luxury, Raymond has moved beyond traditional retail to create a space that doesn’t just dress a man, it defines his lifestyle. With the Chairman’s Collection, the brand is proving that true luxury in India is no longer just about what you wear, but how you experience it.
This new flagship is more than a store, it’s a statement that Indian luxury has arrived, and it’s dressed to impress.







