MAM
Times Internet ropes in sponsors for IPL 5.0
NEW DELHI: Times Group‘s digital arm Times Internet, which has the new media rights for IPL till 2014, has has roped in Coca-Cola, Samsung and Maruti as premium sponsors while Kotak Mahindra Bank, Hero Honda, Citi Bank, E Bay, and Karbonn Mobiles and Hindustan Unilever have come on board as associate sponsors.
According to Times Internet CEO Rishi Khiani while premium sponsors have paid between Rs 35 to Rs 50 million, the associate sponsors have forked out between Rs 15 to Rs 30 million.
Times Internet has also tied up with All India Radio to get audio commentary for the IPL matches. AIR will sell the ad spots. The website has offered to share revenues equally with the government‘s radio channel in the tie-up, the details of which would be worked out by before IPL begins.
Times Internet has designed a multi-faceted interactive site on Indiatimes.com for the upcoming IPL season.
A number of new features has been introduced this year, including active scorecards, high-definition streaming of IPL matches, DVR features (to rewind during a match), and video-on-demand facility.
The company has also tied up with Google to provide match streaming on YouTube besides tying in IPL teams as digital partner.
It will have high-definition streaming of the matches, which will adapt to slow data speeds and bandwidth availability and offer buffer-free viewing. It has also created applications for Android, iPhone and iPad.
The new live streaming feature will allow fans to go back on the time-line and watch any part of the match that they may have missed. The new video-on-demand feature has match highlights such as fours, sixes and face-offs between players.
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.








