iWorld
Graphic India’s ‘The Legend of Hanuman’ tops the chart as the #1 Hindi Show on Disney+Hotstar
Mumbai: Graphic India announced that Season 3 of its hit animated series, The Legend of Hanuman, has ranked as the #1 show in Hindi on 22 January 2024, above all other live action shows and films on Disney+Hotstar streamed that day.
Having premiered on 12 January, Season 3 of the series continues to be a trailblazer, setting an unprecedented milestone for the Indian animation industry.
The series has been a breakout success in India with independent media consulting and data analytics group, Ormax Media listing it in the Top 3 Hindi shows or films in India for the past two weeks across all streaming platforms in the country. Ormax estimates the show received 8 million views in the first 10 days.
Along with its previous seasons, The Legend of Hanuman is the only animated series to be listed in the Ormax Media chart of top 5 shows and movies. The series has also received an overwhelmingly positive response from audiences across age groups, resulting in a 9.2 IMDB audience feedback rating and 4.9 (out of 5) Google audience review rating, making it one of the highest scores for any original Indian streaming show or film.
The series was created by Sharad Devarajan, Jeevan J. Kang and Charuvi Agrawal, and produced by Graphic India.
Devarajan and Kang are the series showrunners and Executive Producers, with Devarajan as the lead writer and Kang as the lead director.
Graphic India founder and the series co-creator, Sharad Devarajan commented, “The Legend of Hanuman continues to be an unprecedented milestone for original Indian animation, and we are so honored by the positive responses we have received for Season 3 so far. Our hope was to create a transcendent moment for Indian animation and to do justice to this amazing hero that has inspired countless millions of people for thousands of years. We wanted to have Indian audiences experience the medium of animation as a new form of sophisticated storytelling that captures the complex subject matter and deeply spiritual themes of our mythologies. I hope people of all ages will continue to discover and enjoy the series in the weeks, months, and years ahead.”
iWorld
Prime Video bets big on India with global originals, films and franchise expansion
Execs highlight scale, travelability and new IP bets as India anchors global strategy
MUMBAI: At Prime Video Presents 2026, the message was clear and confident. India is not just part of the plan, it is central to it.
In a lively fireside chat hosted by filmmaker Karan Johar, Kelly Day, vice president of prime video and amazon mgm studios international, Nicole Clemens, vice president of international originals, and Gaurav Gandhi, vice president for Apac and Anz, laid out an ambitious roadmap. Think bigger stories, wider reach and a sharper focus on building franchises that travel.
Kelly Day, a regular visitor to India, set the tone early. Calling the country “one of the most important markets globally”, she pointed to the sheer scale and diversity of audiences as a driving force behind Prime Video’s growth. Indian Originals, she said, are not just local hits but global engines powering subscriptions and engagement.
That global appeal is already visible. According to Clemens, around 25 percent of viewership for Indian content now comes from outside the country. Shows rooted deeply in local culture are finding fans worldwide, proving that specificity, when paired with universal themes, travels well. From gritty dramas to sharp thrillers, Indian storytelling is increasingly crossing borders with ease.
Clemens, who joined recently to lead international originals, was particularly upbeat about India’s creative range. She highlighted a growing slate of over 100 shows in development and production, with more than 60 percent returning for multiple seasons. For her, the formula is simple. Authentic stories, told well, resonate everywhere.
Adding to the buzz, she teased new and returning titles, alongside a fresh superhero universe, the Kalyug Warriors. It signals a push into new genres while doubling down on familiar fan favourites.
If content is king, distribution is the clever courtier. Day outlined Prime Video’s layered business model in India, which blends subscription, rentals, add on channels and ad supported viewing through Amazon MX Player. The idea is straightforward. Give viewers choice, whether they want premium, free or pay per view.
India, she noted, has also become a testing ground for innovation. Tiered pricing, mobile only plans and language diversity have all been sharpened here before being exported to other markets. In many ways, the India playbook is now influencing global strategy.
For Gaurav Gandhi, the next chapter is about scale with intent. He outlined four priorities. Making Prime Video more accessible, pushing Indian content globally, building stronger franchises and supercharging the films business.
On films, the platform is moving beyond licensing into co productions and now theatrical releases in partnership with amazon mgm studios. These films will eventually stream on Prime Video, creating a full circle from cinema halls to living rooms across 240 countries.
Franchise building remains another key pillar. With hits like The Family Man, Mirzapur and Panchayat already enjoying multi season success, the focus is now on creating the next wave of enduring IP. Newer titles are already lining up for second seasons, signalling a steady pipeline.
What stood out through the conversation was a shared belief. Streaming in India is still in its early innings, and the runway is long. With a mix of local flavour and global ambition, Prime Video is betting that stories from India will not just stay at home, but travel far and wide.
Or as the executives seemed to suggest, the world is watching and India has plenty more to show.
