TBWAIndia bags The Forum Mall’s creative biz

MUMBAI: TBWAIndia has bagged the creative duties of The Forum Mall- Bangalore.

The account was awarded to the agency following a multi-agency pitch.

The Forum Mall general manager Rama Raju said, “What impressed us was TBWAIndia’s ability to think out of the box, their disruptive approach and most importantly, brand ownership, which convinced us to partner with TBWA.”

TBWA|India managing director Nirmalya Sen added, “Only the most matured marketers pick their communications partner on the basis of their credentials. We are delighted to partner one such company in the Prestige Group and we are looking forward to co-creating The Forum brand with them.”