MAM
Affle in agreement with ESPNcricinfo for rich media advertising
MUMBAI: Affle, a leading international smart-media company, has signed an agreement with ESPNcricinfo for rich media advertising in India. As part of the agreement, Affle‘s recently launched rich media ad network – “Ripple” – will power some of the leading digital cricket destination‘s rich media advertising.
The two companies will also work together to create customised digital media solutions for leading brands and agencies that take advantage of ESPNcricinfo‘s best-in-market content, community and position as the leading digital destination for cricket.
Commenting on the agreement, Affle Co-founder & CEO Anuj Kumar said, “In a short span our rich media ad platform ‘Ripple‘ has received overwhelming acceptance from top publishers and advertisers due to the significant technology innovations we have built. This collaboration with ESPNcricinfo is very special for us as it helps us deliver engaging ad experiences to passionate cricket fans who throng to ESPNcricinfo daily to engage with its hugely popular and relevant content.”
ESPNcricinfo head Ramesh Kumar said, “Through our popular mobile site, as well as applications on phones and tablets, ESPN already connects more than any other digital brand with cricket fans on the move. Working with Affle, we‘ll add to that by creating new, meaningful and premium ways for brands to connect with those fans alongside ESPNcricinfo‘s industry-leading cricket content.”
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.
