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PKL Season 10 on Star Sports Network hits 226M viewers in initial 90 matches

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Mumbai: Star Sports Network, the official broadcaster of Pro Kabaddi League (PKL), continues to offset new benchmarks for Kabaddi viewership in the country. The league’s milestone Season 10 has captivated an astounding 226 million* viewers during the initial 90 matches, showcasing a remarkable 17 per cent increase in reach compared to season nine and making it the only sport outside cricket to cross the 200 million mark multiple times. Furthermore, the broadcaster has recorded 38 billion minutes* of watch time, 15 per cent higher than Season nine during the same period. Additionally, there has been a 22 per cent rise in TVR**, highlighting the growing popularity of Kabaddi among Indian sports enthusiasts.

The PKL Season 10 has already surpassed last year’s viewership figures, with the playoffs and finals yet to be played. The playoffs will begin from 26th February 2024 at Gachibowli Indoor Stadium (G. M. C. Balayogi Indoor Stadium) in Hyderabad with the finals to played on 1 March 2024.

“Pro Kabaddi League embodies the principles of intense competition, and a strong commitment to fan engagement. Our focus on showcasing India’s emerging Kabaddi talent has been pivotal in elevating the league’s stature. Season 10 reflects the league’s continuous expansion and development as we continue to break records. The past decade has been marked by growth, and a steadfast commitment to delivering a top-notch viewing experience. We extend our heartfelt gratitude to fans for their passionate support, and as we approach the milestone season’s conclusion, we are dedicated to delivering a grand finale,” said a Star Sports spokesperson.

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PKL Season 10 marks a significant milestone, solidifying its position as the second biggest sporting property in India. The league provides a platform for emerging talent to showcase their skills alongside global icons on a grand stage. Players such as Maninder Singh, Arjun Deshwal, Mohammadreza Shadloui, and Ashu Malik have captivated audiences with their exceptional performances, making every match a thrilling spectacle.

As the league unfolds, the competition intensifies with nine teams still in contention for the five open spots for the playoffs. With the business end of the season approaching, fans can expect an exhilarating conclusion to the league stages, filled with action-packed matches and nail-biting moments.

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*BARC 2+U+R

**BARC 15+ M AB

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Awards

Hamdard honours changemakers at Abdul Hameed awards

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NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.

The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.

Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.

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The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.

Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.

Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.

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The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.

Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.

Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.

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The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.

Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.

 

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