MAM
Citizen Dentsu consolidates under Dentsu Communication
MUMBAI: Dentsu India has announced that its social communication division Citizen Dentsu will be consolidated under Dentsu Communication.
Launched in April 2009, Citizen Dentsu aims at government and semi-government clients, as well as creating corporate social responsibility (CSR) programmes for its corporate customers.
The media communication conglomerate aims to build Citizen Dentsu as a ‘Centre of Knowledge’ with specialised skill sets and strategic capabilities that would address the specific sector requirements and focus on building currency for causes, and thereby deliver value-added communication solutions for social clients.
The agency has also got Rajendra Singh on board as senior vice president.
Dentsu India Group EC Rohit Ohri said, “Our investment is going to be on ‘innovations’, so as to create currency for social issues. I’m delighted to have Rajendra Singh on board to lead this new initiative.”
Dentsu Communications CEO Arijit Ray added, “Our endeavour has been to put together a team with the right mix of cross-category and cultural learning and passion for social marketing. I am sure Rajendra and his team will strive towards building and crafting simple and breakthrough solutions that will add value to various community groups and stakeholders.”
Singh’s last tenure was with JWT, where he worked for 10 years. Apart from a set of mainstream clients, Singh has headed JWT’s social communications division called Thompson Social for five years. He has worked on a multitude of social programmes, from issues like HIV/Aids, Polio, child health and safe motherhood, health and hygiene to causes such as environment, education, food safety and drug usage for clients like UNICEF, World Bank and Nike Foundation.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
