MAM
TV broadcasters shine at Creative Abbys 2013
MUMBAI: Television broadcasters made it big at Goafest 2013’s Creative Abbys, with Sony Entertainment Television (Set) taking away most of the trophies.
Fox Crime had won a major share of the awards last year.
The MSM flagship Hindi GEC Sony collected a total of seven awards at the event. It picked three awards for KBC-6, one Gold in the Integrated category- Media & Publications sub category, another Gold for Radio category- Media & Publications for KBC Anthem and a bronze in Print Craft- Copywriting (Above 100 words) for KBC Anthem.
Set bagged a Bronze in Integrated – Media and Publications for Indian Idol 6. It also won three awards in Film Media and Publications category, a bronze for ‘Guptaji’ campaign, a Gold for ‘Girl Child’ campaign, and a Silver for ‘Style Bhai’ campaign. All the ads for Set were created by its agency Leo Burnett.
Meanwhile, its sister channel took away a Silver in the Branded Content -Best Use Or Integration of experiential events category for Sab TV Saburbia Board Game, created by Everest Brand Solutions.
Sab EVP and business head Anooj Kapoor said, “SAB TV has always strived to communicate the joy of togetherness in novel and different ways. The year 2012 has been a special year, where we endeavoured to increase audience engagement through alternate touch-points like SABurbia.com, SAB Dub and SAB Ke Comics internet and mobile apps, SABurbia board game and SAB Play augmented reality app.”
Movies Now won two awards at the event. The first award it got, Silver, was in the Print-Media & Publications category for ‘Movies Now City Lights’ ‘The Great Dictator’ ‘The Circus’ ‘Modern Times’, created by Movie Now’s in-house team; while the second was a Bronze in Integrated – Media and Publications for ‘Chaplin Chapters’, created by BBH India.
Like Movies Now, Big CBS Spark too had two awards in its kitty. It won silver and a Bronze, both in Digital- Digital Craft category for Cross Connection and SMS/Interactive voice recognition category respectively. The ads were created by McCann Worldgroup.
Fox Traveller was awarded a Bronze metal in Print – Art Direction category for Below the line work for ‘Shoe’ campaign. The ad work is credited to Grey Worldwide India.
Zee Café bagged a Bronze trophy in Print Craft – Typography category for Water saver font campaign made by Draft Fcb + Ulka.
Max won a Silver in Film- Media and Publications for ‘Phuphaji’ campaign, created by JWT, while National Geographic Channel won a Silver for Film- Travel, Entertainment and Leisure category for Nazis campaign created by JWT India again.
While Zee Studio Mighty was awarded with a Bronze for Outdoor – Media and publications category for ‘Mighty Joe Young’, ‘A Bugs Life’, ‘Hidalgo’, created by Draft FCB + Ulka, Star Movies managed to take away a Bronze for Digital – Web Banner Rich Media category for ‘Oscar Charades’ created by Grey Worldwide India.
Brands
YES Bank hands the keys to SBI veteran Vinay Tonse as it bets on a new era
Former SBI managing director appointed as YES Bank’s new MD and CEO
MUMBAI: YES Bank is done rebuilding. Now it wants to grow. The private sector lender has appointed Vinay Muralidhar Tonse as managing director and chief executive officer-designate, with RBI approval secured and a start date of April 6, 2026 confirmed. The three-year term signals the bank’s intent to shift gears from crisis recovery to full-throttle expansion.
Tonse, 60, is no stranger to scale. Most recently managing director at State Bank of India, he oversaw a retail book of roughly $800bn in deposits and advances, one of the largest in the country. Before that, he ran SBI Mutual Fund from August 2020 to December 2022, a stint that saw assets under management surge from Rs 4.32 lakh crore to Rs 7.32 lakh crore across market cycles. Add stints in Singapore and four years leading SBI’s overseas operations in Osaka, and the incoming chief arrives with a genuinely global CV.
His academic grounding is equally solid: a commerce degree from St Joseph’s College of Commerce, Bengaluru, and a master’s in commerce from Bangalore University.
The appointment follows an extensive search and evaluation process by the bank’s Nomination and Remuneration Committee. NRC chairperson Nandita Gurjar said the committee unanimously backed Tonse, citing his leadership track record, governance credentials and ability to drive the bank’s next phase of transformation.
Non-executive chairman Rama Subramaniam Gandhi was unequivocal. “I am certain that Vinay Tonse, with his vast experience as a senior banker, will propel YES Bank to its next phase of growth,” Gandhi said, adding that the bank remains focused on strengthening its retail and corporate banking franchises and expanding its branch network.
Rajeev Kannan, non-executive director and senior executive at Sumitomo Mitsui Banking Corporation, the bank’s largest shareholder, said Tonse’s experience across retail, corporate banking, global markets and asset management positioned him well to lead the lender. SMBC said it looks forward to working with Tonse and the board as YES Bank pursues its ambition of becoming a top-tier private sector lender anchored in strong governance and sustainable growth.
Tonse succeeds Prashant Kumar, who took the helm in March 2020 when YES Bank was in freefall following a severe financial crisis, and spent six years painstakingly stabilising the institution, rebuilding governance and restoring operational scale. Gandhi was generous: “The bank remains indebted to Prashant Kumar, who is responsible for much of what a strong financial powerhouse YES Bank is today.”
Tonse, for his part, struck a purposeful note. “Together with the board and my colleagues, I remain deeply committed to creating long-term value for all our stakeholders,” he said, pledging to build on Kumar’s foundation guided by his personal motto: Make A Difference.
Beyond the balance sheet, Tonse played cricket at college and club level and represented Karnataka in archery at the national championships — sports he credits with teaching him teamwork, situational leadership, discipline and focus. In quieter moments, he reaches for retro Kannada music, classic Hindi songs, and the crooning of Engelbert Humperdinck, Mukesh and Kishore Kumar.
YES Bank has its steady-handed rebuilder in Kumar to thank for survival. Now it has a scale-obsessed growth banker at the wheel. The next chapter starts April 6.
