MAM
IBF tells members to postpone net billing dispatch to agencies by a week
MUMBAI: Advertising and media agencies in India have got a breather on the net billing issue. Even as the Indian Broadcasting Foundation (IBF) announced that its members would move towards net billing for advertising carried on TV channels from the first billing cycle in April, it followed it up with another circular dated 15 April asking them to “delay the generation and dispatch of bills on a net basis by a week in order to facilitate the discussion between the sub group of the IBF and the Advertising Agencies Association of India (AAAI) which is seeking to find a solution to the issue.”
Members of the IBF are grappling with notices served on them by the income tax authorities for non-payment of TDS on the 15 per cent agency commission, which shows up in the gross bills they present to media agencies. The IBF had therefore decided to move to a net billing system without the agency commission being displayed in the bills.
With another week in the bag, the IBF, AAAI and Indian Society of Advertisers (ISA) are planning to have a joint meeting in the coming days to plan their course of action and come up with solutions which work for all the three bodies.
One of the measures being considered is a joint representation to the finance ministry on the issue once a common strategy is developed. KPMG and E&Y have been roped in to give their opinion and on the way forward.
Brands
Hardik Jhaveri named senior director marketing at Colgate-Palmolive Asean hub
Former Hill’s Pet Nutrition general manager returns to the company to steer marketing for South Asean from Kuala Lumpur
KUALA LUMPUR:Â Hardik Jhaveri has been appointed senior director marketing for the South Asean hub at Colgate-Palmolive, marking a return to the consumer goods major after a three year stint with Hill’s Pet Nutrition. He will be based in Kuala Lumpur and will lead marketing strategy for the region.
Jhaveri joins the role after serving as general manager at Hill’s Pet Nutrition in Taipei, where he led a cross functional team and oversaw the business with full profit and loss responsibility. The role placed him at the helm of operations in Taiwan, managing growth in what he described as a start-up style environment within a global multinational.
Before that, Jhaveri spent over a decade with Colgate-Palmolive across several marketing and innovation roles in Asia. As associate director innovation for Apac excluding China, based in Hong Kong, he led new product development and launches across multiple markets.
His portfolio ranged from developing specialised oral care products such as a diabetes focused toothpaste for the Indian market to launching premium oral care experiences under the Colgate Total brand in Australia. Alongside innovation, he also worked on launch planning, brand strategy and communications for the company’s oral care portfolio.
Earlier in his Colgate-Palmolive journey, Jhaveri held roles including marketing manager innovation, senior brand manager and brand manager. His work spanned urban and rural markets in Mumbai and customer development responsibilities in the Greater Kolkata Area.
Prior to his long association with Colgate-Palmolive, Jhaveri worked as brand officer home care at Unilever, where he helped drive marketing initiatives for the Rin detergent brand, including nationwide relaunch and on ground activation campaigns.
He began his career in advertising with Bates David Enterprise, working on brands such as IDBI Bank, The Leela Hotels and The Times of India.
Jhaveri holds a post graduate programme in management from the Indian School of Business and has also completed a level 4 diploma in wine from the Wine & Spirit Education Trust.
Announcing the move, Jhaveri said he is excited to begin his new chapter at Colgate-Palmolive’s South Asean hub and thanked colleagues and mentors who supported his journey at Hill’s Pet Nutrition.
