Movie Channels
UTV Stars’ new show promises to bring the box-office home
MUMBAI: UTV Star, a channel from the UTV bouquet, was launched with the promise of being the intimate insider of Bollywood. And keeping to it, the channel has started a new show – Box Office Live.
The show will catch the pulse of the nation on every new release and promises to be the ‘sensex’ of Indian Cinema by providing its viewers with first-hand information about that day’s release. In addition to viewer’s opinions, the show will also feature a t?te-?-t?te with producers, distributors and studio executives to discuss how the movie is faring at the single and multi-screens across cities.
Speaking on the show, Disney UTV, UTV Stars media networks director, content & editor Manish Dubey says, “Box Office Live! a yet another significant and path-breaking step fulfilling the long standing commitment of UTV Stars to get Bollywood closer to its audience. As the official channel of Bollywood, it’s our responsibility to give the audiences the real and the big picture of Indian Cinema and this show does exactly that in a format that has not yet been seen on Indian Television.”
The show premiering with Chennai Express’ release will be bringing all the box office updates in a three-minute segment hitting every top of the hour throughout the film opening day. It will be talking to the audiences from theatres across the country and provide minute by minute reactions on the day of release enabling the viewer to give his or her personal “Hit” or “Miss” verdict.
The show is hosted by Sunanda Wong, a Bollywood and lifestyle journalist, who has over five years of experience up her sleeves.
Movie Channels
Ek Deewane Ki Deewaniyat Premieres 14 Feb on Zee
Ek Deewane Ki Deewaniyat world TV premiere 14 Feb at 8pm passion meets politics.
MUMBAI: Cupid’s arrow just got a plot twist and it’s heading straight for your TV screen. This Valentine’s Day, Zee Cinema is turning up the heat with the world television premiere of Ek Deewane Ki Deewaniyat, a raw, rule-breaking romantic drama that proves love doesn’t always come wrapped in roses.
Set to air on Saturday, 14 February at 8pm, the film stars Harshvardhan Rane and Sonam Bajwa, directed by Milap Zaveri. It dives headfirst into obsession, heartbreak, and the kind of unconditional love that leaves scorch marks. Rane plays Vikramaditya, a powerful politician whose all-consuming passion for actress Adaa spirals into chaos when his feelings go unreturned unleashing a storm of emotion, misunderstanding, and life-altering consequences.
The timing couldn’t be sharper. Audiences are clearly craving intense love stories over sugar-coated ones, and this film taps straight into that vein. Harshvardhan Rane already has a loyal fanbase from his cult hit Sanam Teri Kasam, which cemented his status as the go-to guy for heart-wrenching romance especially among younger viewers who keep the film on repeat.
Milap Zaveri captured the film’s beating heart, “This film is about love that doesn’t follow rules. With Valentine’s Day being a time when audiences gravitate towards romantic narratives, the television premiere of Ek Deewane Ki Deewaniyat on Zee Cinema felt like the perfect fit. The continued love for intense romances shows there is a strong emotional appetite for such stories.”
Rane himself called it a story rooted in messy, honest emotion, “Ek Deewane Ki Deewaniyat explores love in its most intense and vulnerable form where emotions are messy and deeply human. It’s a story that doesn’t shy away from passion or pain on Valentine’s Day making it even more special as it reflects the many shades of love people experience.”
Sonam Bajwa added her take, “Ek Deewane Ki Deewaniyat is not a conventional love story, it’s raw, intense and emotional. Valentine’s Day is usually associated with happy romance but this film explores love in its most vulnerable form.”
So if your Valentine’s plans include more than chocolates and clichés, tune in to Zee Cinema at 8pm on 14 February. Because sometimes the most unforgettable love stories aren’t the ones that end neatly, they’re the ones that leave you questioning just how far passion can push before everything changes.
