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Weber Shandwick elevates Mabel Phoon to EVP international client services

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NEW DELHI: Weber Shandwick, the public relation firm today elevated Mabel Phoon to the position of executive vice president, international client services, Asia.

As part of her new role, Phoon will relocate to India with immediate effect and also becomes a part of the Indian leadership team. She will report jointly to vice chairman Asia Pacific Baxter Jolly and Weber Shandwick India managing director Atul Ahluwalia.

In India, she will divide her time between New Delhi, Mumbai and Bengaluru offices focusing on supporting key client programmes. She will also take a lead role in managing relationships within the global Weber Shandwick network and also join Weber Shandwick’s newly formed India management board.

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Phoon joined the agency in Singapore in 1997. There she rose to lead the local technology practice before being appointed regional practice head, advancing to executive vice president in 2008.She then moved to New York in 2010 as a client leader for one of the firm’s top global clients.

“We are thrilled to have Mabel return to the region,” said Jolly. “Her move to Weber Shandwick India reflects the huge importance we attach to developing our operations and capabilities in India. We will be investing heavily in new talent and services in India in the coming months and Mabel will be very involved in helping us bring these plans to fruition. Her experience with major campaigns in Asia and with driving key global client relationships from New York will be major assets to our India leadership team.”

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News Broadcasting

Rajesh Sundaram joins NDTV Profit as senior editor, assignment

The 32-year newsroom veteran has launched channels on three continents and covered everything from 9/11 to South African television

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MUMBAI: NDTV Profit has bolstered its newsroom with a hire who has done rather more than most. Rajesh Sundaram, a journalist with over three decades of editorial, managerial and consultative experience across India and international markets, joins as senior editor, assignment, tasked with sharpening the network’s newsgathering and real-time response.

Sundaram’s career reads like a tour of Indian media’s most formative moments. He began at Businessworld in 1994, moved to Zee News as bureau chief across Mumbai and Chennai, then joined NDTV in 2002 as part of its political bureau during a particularly febrile period in Indian politics. A stint as India correspondent for Al Jazeera International followed, where he covered key geopolitical developments and got his first serious taste of the global newsroom.

What sets Sundaram apart, however, is his serial channel-launching habit. At NewsX, he helped get the operation off the ground. At Headlines Today, part of the India Today Group, he served as editor. At News Nation, he helped launch the Hindi news channel and its digital ecosystem. He then crossed continents to lead the launch of ANN7 in South Africa as editor-in-chief, overseeing both television and digital. Back in India, he launched Tamil news channels News7 Tamil and Cauvery News, and later served as principal consultant for the launch of Marathi channel Lokshahi. Most recently, he helped build and lead the Press Trust of India’s video service and content studio, before stints consulting for Business Today and The Himalayan Times.

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Rahul Kanwal, chief executive and editor-in-chief of NDTV, left little doubt about what Sundaram is expected to deliver. “The assignment desk is where a newsroom’s intent becomes action,” he said. “Rajesh brings a rare combination of field experience and leadership in building news operations at scale.”

Sundaram has reported from across India and the world, covering elections, civil conflicts, the aftermath of the 9/11 attacks and the 2008 US presidential election.

At NDTV Profit, he will lead the assignment desk, driving editorial coordination and real-time response across markets and breaking developments. For a business news network sharpening its focus on speed and multi-platform delivery, it has hired a man who has built newsrooms from scratch on three continents. The assignment desk is in good hands.

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