Hindi
Sonakshis impromptu idea for R Rajkumar
MUMBAI: The shoot of the song, Dhoka Dhadi for the film R…Rajkumar at Khai Island in Phuket turned out to be quite challenging for the cast and crew of the film.
A sudden change in the weather spoiled the mood of the shoot. While everyone had to face scorching heat, Sonakshi Sinha came up with an impromptu idea. She got inside the ocean and suggested choreographer Bosco to shoot the scene in the water. And though everyone had their reservations initially, Sonakshi insisted that it would make for a great shot. She was able to convince director Prabhu Deva, Bosco and even co-star Shahid Kapoor.
Sonakshi Sinha says that the thought of sun sand and sea really charged her up initially. “But as we started shooting at the location, it was scorching. Trying to look pretty in a saree in that kind of heat is no easy task and thus when I couldn’t take it anymore, I just jumped into the water to cool off and asked Bosco to shoot us in there!”
The movie scheduled to release on 6 December, 2013.
Hindi
Edstead unveils ambitious H1 2026 content slate
New originals feature Adarsh Gourav in Northeast docu-series, Aditi Kotak in Next Class, and Adil Hussain in Stories of India.
MUMBAI: Edstead just dropped a content menu so rich it could make even the pickiest viewer say “encore” because when storytelling meets substance, the binge becomes inevitable. The fast-rising Mumbai-based studio, founded by Shekhar Bhattacharjee, today revealed its H1 2026 slate, a bold expansion of premium non-fiction that blends cultural depth, innovation, and legacy into cinematic factual narratives. The lineup cements Edstead’s niche at the crossroads of authenticity and global appeal, delivering research-driven stories that stay rooted in the Indian experience while aiming for wider resonance.
Headlining the fresh originals:
- An untitled docu-series starring Bollywood actor Adarsh Gourav, who journeys through Northeast India to spotlight living cultural traditions, indigenous voices, music, oral histories, and everyday resilience. Presented by Air India Express, with Dentsu Sports and Entertainment as integration partner.
- Next Class, an eight-episode impact series fronted by entrepreneur and former Miss India Aditi Kotak, decoding career pathways, emerging fields, and real-world outcomes through leading institutions and forward-thinking disciplines.
- Stories of India with Adil Hussain, India’s first weekly OTT series dedicated to social impact, profiling organisations driving meaningful change and connecting purpose with tangible results.
- Toast to Tomorrow, exploring how leading alcohol brands craft immersive, culture-led experiences that celebrate regional identities and redefine legacy.
- No Cap Abroad – UAE Edition, following Indian students through their first week at UAE colleges—navigating homesickness, culture shock, and independence in a heartfelt coming-of-age tale.
Edstead is also returning with expanded seasons of breakout hits, The Future School (progressive Indian education), Molecules of Hope (healthcare innovation), and Great Indian Residential Schools.
Edstead founder Shekhar Bhattacharjee said, “At Edstead, we are focused on building narratives that carry depth, context, and long-term relevance. Every project begins with research and a clear purpose… Our ambition is to create globally competitive factual content from India that remains culturally grounded while shaping conversations, inspiring trust, and contributing to the growing culture economy.”
From education and healthcare to enterprise and cultural revival, the slate reflects Edstead’s full-stack approach developing original IPs and guiding them through a robust distribution network spanning digital, OTT, and broadcast. In a content world chasing quick trends, Edstead is quietly betting on stories built to last, ones that don’t just entertain, but linger long after the credits roll.
