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News Nation UP/Uttarakhand strengthens sales team

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MUMBAI: By virtue of its size and population, Uttar Pradesh is an important state not only for politicians but also for news channels.

 

So, in February this year, before the Lok Sabha elections took off, News Nation launched its first regional channel, News Nation Uttar Pradesh/Uttarakhand.

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Now that the polls are over, the channel plans to boost its sales team and increase the number of advertisers on board.

 

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“The Uttar Pradesh market is a priority due to its population. We are looking at hiring about four to five people to deal with UP clients,” says News Nation senior VP head of sales and marketing Abhay Ojha. The appointees will be based out of Kanpur, Noida, Gurgaon, DehraDun and eastern UP.

 

Advertisers being targeted include educational institutes, tea companies, small and medium enterprises and hosiery and footwear manufacturers, among others. Apparently, 40 per cent of national advertisers have already decided to be part of the regional channel while the rest would be roped in by the new team expected to be in place within a month’s time.

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“Currently, our focus is on improving content. We adopted the same strategy for the national channel and went without ads for a while to up the ratings,” says Ojha, claiming that the national channel has 85 brands currently.

 

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Ad rates for prime time in the state fall between Rs 500 and Rs 1200. With big players likes ETV UP/Uttarakhand, Zee Sangam, Sahara Samay Uttar Pradesh, India News UP/Uttarakhand and Samachar Plus UP/Uttarakhand in the fray, it’s going to be a challenging road ahead for News Nation UP/Uttarakhand.

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News Broadcasting

Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

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MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

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The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

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