Kids
‘Mighty Raju: Rio Calling’ to premiere on POGO
MUMBAI: With POGO’s 10-year celebrations underway, the channel is on a spree of delivering new and engaging content to children. Riding high on the soccer fever, POGO has lined-up new movies and contests across the month.
After a successful theatrical performance, mega movie Mighty Raju: Rio Calling is going to make its grand premiere on POGO. In this new movie, Mighty Raju’s adventures take him to Rio where his wit and powers are put to test in a face-off against school bullies, soccer rivals and skate boarding capoeira fighters! It’s time to have fun with soccer, samba and samosas! Mighty Raju: Rio Calling premieres on 13 July at 12PM.
That’s not all! Kids can also be a part of their superhero’s adventures and win amazing Mighty Raju and POGO prizes! All they have to do is tune-in to Mighty Raju: Rio Calling on 13 July, 12PM onwards and participate in the contest.
Keeping up with the soccer fever, POGO has launched a new gaming competition called POGO Soccer League. By logging on to www.POGO.TV, kids need to play the game of the week and achieve the highest score. The 4-week long gaming competition will felicitate winners with football kits and many other exciting prizes.
Additionally, there are a host of other new shows and movies that will be launched across the month! A new show called Krishna the Great starts on 21 July and will air every Monday to Friday at 12PM. Lights Camera POGO! gets even more entertaining with a brand new movie every Sunday at 12PM. With Chhota Bheem:Khatron Ka Khel on 6 July, Roll No. 21 and the Quest for Swarnamani on 20 July and Bheem Tussi Great Ho on 27 July, the movie mania continues.
Lastly, enjoy the monsoons with back-to-back Chhota Bheem marathons in Bheem Aaya Baarish Laaya every Monday to Friday at5PM and new episodes of Chhota Bheem every Sunday at 9AM.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
