iWorld
News9 Plus introduces attractive subscription offers to viewers
Mumbai: News9 Plus, the world’s first news OTT, launched by TV9 Network, has announced a range of subscription plans, designed to provide unparalleled value to subscribers seeking diverse and engaging content. With News9 Plus, subscribers gain access to a wide range of offerings, making the platform an exceptional investment for those eager to stay informed and entertained.
Subscribers can choose from flexible subscription plans tailored to suit their preferences and needs. Options include 30-day, 90-day, and 365-day plans, priced at Rs 99, Rs 289, and Rs 999, respectively. Each plan grants subscribers access to an array of premium content across formats, including short documentaries, lifestyle content and cerebral talk shows.
In addition to exclusive content, subscribers to the annual plan on News9 Plus receive complimentary gifts valued at Rs 3,000 and gain access to 17 exclusive brand benefits. This comprehensive offering ensures that subscribers not only receive exceptional content but also enjoy a range of additional perks and rewards.
“News9 Plus is at the frontier of a much-needed paradigm shift in the news industry. Over-reliance on advertising revenue has brought this industry to a situation where the viability of the business is under pressure. Subscription as an added revenue source is a low-hanging fruit. We need to revive the habit where consumers subscribe for premium content. The news industry will thereby be able to tap into India’s biggest strength, the consuming middle class, through direct commerce”, said TV9 Network MD and CEO Barun Das.
The platform’s commitment to delivering value extends beyond its subscription plans. From an editorial standpoint, News9 Plus has garnered praise for its innovative approach to storytelling and world-class production standards. Always ahead of the curve, the OTT platform goes beyond traditional news headlines, offering in-depth, exclusive stories across various genres, including geopolitics, business, sports, lifestyle, and infotainment.
The platform also offers a user-friendly interface, ensuring seamless navigation and self-curation. Both the News9 Plus app and its website have received accolades for their intuitive layout and engaging features.
iWorld
Prime Video and Hrithik Roshan reunite for quirky heist comedy Mess
HRX Films expands pact with quirky heist comedy set for production
MUMBAI: Prime Video is doubling down on its partnership with Hrithik Roshan, announcing a new comedy film Mess that promises chaos, chuckles and a clever twist on the classic heist.
Produced by Hrithik Roshan and Eshaan Roshan under HRX Films, a division of FilmKraft Productions, the film is being made in association with Soda Films Lab. Directed by Rajesh A Krishnan, Mess marks the second collaboration between the streaming platform and HRX Films after the upcoming thriller Storm.
At the heart of Mess lies an unusual premise. A group of robbers break into the home of a man with OCD, only to find themselves outmatched in a night-long standoff that flips the script on who is really in control. It is a set-up that blends tension with humour, turning a break-in into a breakdown of expectations.
Prime Video India director and head of originals Nikhil Madhok said, “A good story should surprise and entertain, and Mess does both with ease. It brings together a unique premise, memorable characters and a tone that keeps you laughing throughout.”
He added that the collaboration with HRX Films continues to grow stronger, with the new film reflecting a shared appetite for bold and original storytelling.
Hrithik Roshan said, “After Storm, Mess feels like a natural next step in our journey with Prime Video. The film captures the kind of unconventional storytelling we want to champion, with Rajesh bringing a distinctive voice to the narrative.”
Director Rajesh A Krishnan said, “The world of Mess is a mix of comedy and chaos, unusual enough to keep audiences on edge while still delivering humour. It has been a deeply collaborative and creatively fulfilling experience.”
The original screenplay comes from Paul Soter, with adaptation and dialogues by Kapil Sawant, adding another layer of craft to the film’s offbeat narrative.
As production gears up, Mess looks ready to live up to its name, serving up a delightful tangle of mayhem, mischief and movie magic for audiences in India and beyond.
