MAM
Revolt Motors appoints Pradeep Lamba as VP of marketing
Mumbai: Pradeep Lamba joins Revolt Motors as the vice president of marketing, marking a significant stride in the company’s quest to redefine the future of mobility with sustainable solutions. With an illustrious career spanning over two decades, Pradeep’s appointment heralds a new era of innovation and strategic direction for Revolt Motors.
In his capacity as marketing head, Pradeep will lead the charge in devising and executing comprehensive marketing strategies aimed at enhancing the overall brand presence of Revolt Motors. His profound expertise and visionary leadership are poised to play a pivotal role in driving the company’s mission to deliver clean and accessible mobility solutions to the masses.
Drawing from his extensive experience in leadership positions at industry titans such as Samsung Electronics, Publicis Media, and Lenskart.com, Pradeep brings a wealth of knowledge and strategic insight to his new role. His track record of success in steering marketing initiatives at renowned organizations underscores his capability to navigate the dynamic landscape of the electric vehicle market.
“I am delighted to embark on this exciting journey with Revolt Motors as the vice president of marketing,” shared Pradeep Lamba in a LinkedIn post announcing his appointment. “Joining a pioneering organization at the forefront of India’s electric vehicle revolution is a tremendous opportunity to drive meaningful change and innovation in the mobility sector.”
Throughout his career, Pradeep has been lauded for his astute leadership and business acumen, driving notable growth, enhancing brand visibility, and optimizing marketing ROI through innovative strategies. His ability to align digital initiatives with overarching business objectives has consistently delivered tangible results, positioning him as a respected figure in the marketing domain.
With a strong educational foundation from prestigious institutions such as MICA and XLRI Jamshedpur, Pradeep’s commitment to excellence and innovation in marketing is unwavering. His appointment underscores Revolt Motors’ dedication to fostering talent and driving innovation, setting the stage for transformative advancements in the electric vehicle industry.
Brands
Estée Lauder to shed 10,000 jobs as new boss bets on digital shift
The cosmetics giant raises its profit outlook but stays silent on a possible merger with Spain’s Puig, as job cuts deepen and a three-year sales slump weighs on the turnaround
NEW YORK: Stéphane de La Faverie is not done cutting. Estée Lauder announced on Friday that it plans to eliminate as many as 3,000 additional jobs, taking its total redundancy programme to as many as 10,000 roles, up from a previous target of 7,000 announced a year ago. The company, which owns La Mer, The Ordinary, Tom Ford, and Aveda, employs roughly 57,000 people worldwide. The mathematics of what is now being contemplated is stark.
The fresh round of cuts is expected to generate a further $200 million in savings, bringing the total annual savings from the programme to as much as $1.2 billion before taxes. That money, De La Faverie has made clear, will be ploughed back into the turnaround.
A CEO in a hurry
De La Faverie, who took the helm in January 2025, inherited a company that had endured three consecutive years of annual sales declines. His response has been to move fast and cut deep. A significant portion of the latest redundancies reflects his push to reduce headcount at US department stores, long a cornerstone of Estée Lauder’s distribution model but now a channel in structural decline. In their place, he is accelerating the shift toward faster-growing online platforms, including Amazon.com and TikTok Shop, a pivot that is reshaping not just where Estée Lauder sells but how it thinks about its customers.
The numbers are moving in the right direction
Despite the pain, there are signs the medicine is working. Estée Lauder raised its profit outlook for the remainder of the fiscal year, guiding for adjusted earnings per share in the range of $2.35 to $2.45, above analyst estimates and a notable step up from the $2.05 to $2.25 range it had guided for in February. Organic net sales growth is expected to come in at 3 per cent, the company said, at the high end of the range it set out in February.
The share price tells a mixed story. After De La Faverie took charge, the stock surged nearly 60 per cent, buoyed by investor optimism that a longtime company insider could finally arrest the decline. But 2026 has been rougher: the shares have fallen 27 per cent this year, weighed down by disappointing February results and the overhang of unresolved merger talks with Spanish beauty giant Puig Brands SA. The company gave no additional details about those discussions on Friday, leaving the market to guess.
Silence on Puig
The proposed tie-up with Puig remains the most consequential unknown hanging over Estée Lauder. A deal with the Barcelona-based group, which owns brands including Carolina Herrera and Rabanne, would reshape the global luxury beauty landscape. But with nothing new to say and a turnaround still very much in progress, De La Faverie is asking investors to trust the process.
Three years of sales declines, 10,000 job cuts, and a merger that may or may not happen. At Estée Lauder, the overhaul has barely started.
