iWorld
Rajshri Entertainment launches Marathi food channel on digital platforms
MUMBAI: Rajshri Entertainment has launched the first Marathi food channel called Ruchkar Mejwani on digital video platforms. The channel is being launched on the occasion of Makar Sankranti. It brings authentic and delectable Maharashtrian and other Indian and international recipes to food lovers across the world – anytime, anywhere and on any device.
The channel will launch with a show by chef Archana Arte, featuring a wide array of recipes, from ‘Gulpoli’ to ‘Cupcakes’ and from ‘Kolhapuri Tambada Rassa’ to ‘Pizza’. Arte is a food aficionado, with vast experience, having trained hundreds of food lovers in her cooking techniques. She brings her expertise to ‘Ruchkar Mejwani’ with her tried and tested recipes, with a unique Maharashtrian twist.
“My viewers will definitely relate to my videos as my cooking style is very easy for young Maharashtrians to understand and the ingredients used are readily available across the world. I have put in my best effort to present some of our mothers’ much loved recipes as well as some world famous delicacies,” said Arte.
Rajshri Entertainment managing director and CEO Rajjat A. Barjatya added, “My team and I are proud to present Ruchkar Mejwani, a high quality destination for Marathi language food videos. With tastes changing, a younger Maharashtrian audience across the world is demanding content in their language and recipes suited to their palate. We hope Ruchkar Mejwani will bridge this gap and become the #1 destination on YouTube and other digital video platforms for authentic Maharashtrian recipes and popular recipes from across the world.”
It is the fifth food channel to the kitty after Rajshri Food, Get Curried, Swaad Anusaar and Indono Daidokoro (Japanese) and the second Marathi channel after Rajshri Marathi.
Ruchkar Mejwani is available on all major digital platforms including YouTube, Dailymotion, Digivive and Vuclip. It will be updated regularly adding new recipes every week. New shows hosted by new chefs will also be seen in near future.
iWorld
Hari Om OTT premieres Bhagwan Jhulelal Sai series
First devotional show on Jhulelal Sai streams in Sindhi and Hindi.
MUMBAI: Hari Om OTT just turned the tide for devotional dramas because when Jhulelal Sai steps onto the small screen, even the waves start streaming in two languages. Hari Om OTT, India’s leading devotional streaming platform launched in June 2024, has premiered Bhagwan Jhulelal Sai, a milestone series that marks the first-ever show dedicated to the revered deity of the Sindhi community. The show, starring Manish Raisinghani as Jhulelal Sai / Varun Dev and Parag Tyagi as Mirkh Shah, launched on Jhulelal Jayanti and is available in both Sindhi and Hindi.
The series chronicles the life, journey and teachings of Bhagwan Jhulelal Sai, blending mythology with historical elements to deliver an authentic and inspiring narrative for global audiences.
Manish Raisinghani said, “Portraying Jhulelal Sai and Varun Dev was not just a role, it was a spiritual journey and a moment of immense pride for my family and community. This one holds a special place in my heart, especially since the show is coming in our very own Sindhi language as well.”
Parag Tyagi added, “Jhulelal Sai is the first-ever show that beautifully blends mythology with history. Hari Om has achieved something truly special by bringing the stories of our gods and goddesses to audiences in their authentic language.”
Hari Om OTT CEO Avinash Dugar said, “With Bhagwan Jhulelal Sai, we’re excited to share this inspiring story with the Sindhi community and beyond. We will continue to showcase the stories of Indian culture and Sanatan Dharma to the world, presented in their own language.”
The premiere builds on Hari Om OTT’s track record of acclaimed devotional titles including Mata Lakshmi, Jai Jagannath, Shri Tirupati Balaji, Mata Saraswati and Chandra Dev, all focused on celebrating India’s cultural and spiritual legacy through high-quality storytelling.
In a streaming landscape crowded with fiction, Hari Om OTT is quietly proving that the most powerful stories aren’t made up, they’re the ones that have already inspired generations, now delivered straight to your screen in the language of devotion. Bhagwan Jhulelal Sai is now streaming on Hari Om OTT.
