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Godrej Hit ties-up with Mumbai dabbawallas to sensitize 100,000 homes
MUMBAI: Godrej Hit has joined hands with the Mumbai dabbawallas to sensitize 100,000 homes. The aim is to educate consumers that cockroaches spread diseases hence the need to eliminate them with Lal Hit.
To achieve this objective, Hit will be present across key media touch points like TV, print and digital media on World Health Day (7 April).
Each dabba will carry a message tag and consumers of dabbas will get an opportunity to participate in a contest by sending name of disease spread by cockroaches to 9902099020 and win prizes.
Godrej Consumer Products Home Care EVP marketing Ajay Dang said, “GCPL has always focused on making the lives of their consumers brighter and better. Through Godrej Hit, the leading household-insecticide spray, GCPL has been creating awareness that cockroaches invade our homes from dirty drains and sewer pipes and hide in the corners and crevices of the kitchen, which are out of our reach and spread diseases by contaminating food, water, utensils etc.”
Supporting the WHO campaign, Hit has taken a step forward to spread awareness that cockroaches spread diseases by contaminating the food therefore to protect children and family’s health we need to eliminate the cockroaches from our home and kitchen.
Brands
FSS names Anand Krishnamurthi head of global digital delivery
Tech veteran to drive AI-first, cloud-led transformation in payments globally
CHENNAI: Financial Software and Systems (FSS), an AI-first payment infrastructure company, has appointed Anand Krishnamurthi as head of global digital delivery.
In his new role, Anand Krishnamurthi will lead FSS’s global digital delivery capabilities, focusing on AI-first and cloud-led transformation while ensuring predictable, high-quality outcomes for customers worldwide. He will be based in Chennai and report to V. Balasubramanian, CEO of FSS.
Bringing 28 years of experience in technology and digital transformation across banking, capital markets, financial services, and insurance, Anand has held senior leadership positions at Cognizant and NuSummit. He is recognised for scaling multi-geography delivery teams, leading mission-critical platforms, and embedding AI-driven automation in complex, regulated environments.
“What drew me to FSS is its deep payments expertise, strong product DNA, and the scale at which its platforms power real-world financial ecosystems,” said Anand Krishnamurthi. “I aim to strengthen delivery predictability, execution rigor, and engineering quality, building empowered teams that deliver measurable customer outcomes. FSS has a unique opportunity to create real-time, AI-infused payments infrastructure that is resilient, secure, and globally scalable.”
V. Balasubramanian added, “Anand’s track record in leading multi-geography delivery programs and AI-first operating models makes him the ideal leader for FSS as we accelerate our AI-driven digital payments business. His leadership will help us raise the bar for outcomes globally.”
This appointment is part of FSS’s broader push to build an AI-powered, cloud-native delivery organisation capable of meeting the evolving needs of banks, fintechs, and financial institutions worldwide.
