MAM
Linc Pen hops on board as official sponsor for Sunrisers Hyderabad
MUMBAI: Linc Pen & Plastics has tied up as an official team sponsor of Sunrisers Hyderabad (SRH) for the current season of the Indian Premier League (IPL). As part of the partnership, Linc Pens will have a presence on the leading side of the cap/helmet of the players of Sunrisers Hyderabad.
Through this strategic initiative, Linc hopes to strengthen its foothold in the Southern market of India. Sunrisers Hyderabad, being a relatively new team, gives Linc Pens the perfect platform to enhance its brand image.
As part of this association, Linc has planned promotional activities nationally across print, electronic and digital media platforms. The two partners will also hold contests for consumers, retailers, distributors and wholesalers, wherein lucky winners will get a chance to interact with players or win autographed merchandise and match passes.
Consumers can participate online through Facebook and Twitter, while on-ground campaigns would be unveiled in the Vizag and Hyderabad stadiums during the days of the SRH matches.
Linc Pen & Plastics managing director Deepak Jalan said, “We have been partnering with various teams in the previous seasons. Through this tie up with Sunrisers Hyderabad we want to show our support to the spirit of the game and to give an opportunity to our fans to step out and be a part of this high fervor, energy packed tournament.”
Digital
India leads global adoption of ChatGPT Images 2.0 in first week
From anime avatars to fantasy covers, users turn AI visuals into culture
NEW DELHI: India has emerged as the largest user base for ChatGPT Images 2.0, just a week after its launch by OpenAI, underlining the country’s growing influence on global internet trends.
While the tool was introduced as an advanced image-generation upgrade within ChatGPT, Indian users are quickly reshaping its purpose. Instead of sticking to productivity-led use cases, many are embracing it as a creative playground for self-expression, storytelling and online identity.
From anime-style portraits and cinematic headshots to tarot-inspired visuals and fictional newspaper front pages, the model is being used to create highly stylised, shareable content. Features such as accurate text rendering, multilingual prompts and the ability to generate detailed visuals with minimal input have helped drive rapid adoption.
What sets the latest model apart is its ability to “think” through prompts, generating multiple outputs and adapting to context, including real-time web inputs. But the bigger story lies in how users are engaging with it.
In India, trends are already taking shape. Popular formats include dramatic studio-style lighting edits, LinkedIn-ready headshots, manga-inspired avatars, soft pastel “spring” aesthetics, AI-led fashion moodboards, paparazzi-style visuals and fantasy newspaper covers. Users are also restoring old photographs, creating tarot-style imagery and experimenting with futuristic design concepts.
Local flavour is adding another layer. Prompts such as cinematic portrait collages and Y2K-inspired romantic edits are gaining traction, blending global aesthetics with distinctly Indian internet culture.
The surge reflects a broader shift in how AI tools are being used in the country, moving beyond utility to creativity. As younger users, creators and social media enthusiasts experiment with new visual formats, AI-generated imagery is increasingly becoming part of everyday digital expression.
If early trends hold, ChatGPT Images 2.0 may not just be a tech upgrade but a cultural moment, giving millions a new visual language to play with online.
