iWorld
#fame eyes 10 mn downloads in 6 months for first live video entertainment app
MUMBAI: #fame is all set to bridge the gap between entertainment and audiences by launching India’s first live video entertainment app in beta on iOS and Google Play.
Through the app, performers can live beam to fans from their smart phones. What’s more, the company is targeting 10 million downloads for the app in the first six month and is expected to bring on-board more than 50,000 skilled and amateur performers with this new video-on-demand (VoD) platform.
#fame CEO Saket Saurabh said, “The #fame app is pioneering not only because it is India’s first live video entertainment app, but also because it will be home to original content from the country’s hottest young digital stars. The app is a manifestation of #fame’s vision of empowering millions of emerging talent in their journey as content creators and help them reach and engage with their audiences wherever they are and whenever they want.”
Since launch, the network has seen strong traction for its suite of digital shows and properties. Apart from its mobile app, #fame’s digital video network spans several digital and social platforms including YouTube, Facebook, WeChat, Daily Motion and other content publishers. #fame strategically focuses on emerging and established talent to build digital video channels and communities around them.
In a bid to expand its boundaries, #fame has also identified five additional markets in South-East Asia to build local digital video businesses. These include Indonesia, Thailand, Singapore, Malaysia and Philippines apart from India.
To The New (TTN) Ventures, the parent company of #fame, has a strong strategic presence in these markets where it has built businesses in the SMACK space (Social, Mobile, Analytics, Content & Knowledge). Astro Overseas, a cross-media operator in South-East Asia, is a key strategic investor in TTN Ventures.
“#fame is creating an exciting new live category in the mobile video and entertainment space. Along with its proven record of breakthrough original digital content, we are confident of #fame achieving market leadership in mobile video in India and South-East Asia in the near future,” added To The New Ventures managing director Puneet Johar.
iWorld
Why Peaky Blinders is one of television’s biggest hits that still deserves more attention
Six seasons, multiple awards and the release of Peaky Blinders: The Immortal Man bring the Shelby saga back into the spotlight
In the crowded universe of streaming content, only a handful of shows manage to leave a lasting cultural footprint. Peaky Blinders is overwhelmingly considered one of the biggest global hits of the past decade. Yet many viewers still haven’t fully explored the dark, gripping world of the Shelby family.
Originally produced for the UK’s BBC and later finding a massive global audience through Netflix, the series quietly grew from a British period drama into a worldwide streaming phenomenon.
Created by Steven Knight, the show follows the rise of the Shelby crime family in post-First World War Birmingham. What begins as a gritty street-gang story gradually expands into a sweeping narrative about ambition, politics, power and survival.
At the centre of the saga is Thomas Shelby, portrayed with extraordinary depth by Cillian Murphy. The casting of Murphy is widely regarded as perfect for the role. With piercing eyes, restrained dialogue and an almost hypnotic screen presence, he transforms Shelby into one of the most unforgettable characters in modern screen storytelling.
Murphy’s brilliance lies in his restraint. He rarely shouts or performs theatrically. Instead, a quiet stare, a calculated pause or a subtle shift in expression conveys the emotional storms within the character. Beneath the ruthless gang leader is a war veteran carrying trauma, guilt and loneliness. Murphy captures this complexity with remarkable precision, making Thomas Shelby both terrifying and deeply human.
Beyond its central performance, Peaky Blinders stands out for its unfiltered portrayal of reality. The show does not romanticise crime. Instead, it exposes the harsh social conditions of early 20th-century Britain, from poverty and class struggle to political extremism and the psychological scars left by war.
The series also presents powerful female characters who hold their own within the Shelby empire. Polly Gray, played by Helen McCrory, is the strategic backbone of the family and one of the most formidable figures in the story. Women in the series shape decisions, influence power structures and challenge the rigid social norms of the time.
Across six seasons, the narrative grows dramatically in scale. What begins in the smoky streets of Birmingham evolves into a story involving political conspiracies, fascism and international criminal networks.
The series has also earned significant critical acclaim. It won the BAFTA Television Award for Best Drama Series in 2018 and multiple National Television Awards for Best Drama, cementing its reputation as one of Britain’s most celebrated modern shows.
Another defining feature of the series is its iconic music. The show’s opening theme, Red Right Hand by Nick Cave and the Bad Seeds, became instantly recognisable and widely associated with the Shelby universe. Combined with a powerful soundtrack featuring artists such as Arctic Monkeys and Radiohead, the music helped shape the show’s dark, stylish identity and became hugely popular among fans.
And the Shelby story is not over yet.
In fact, its legacy is unfolding right now. The long-awaited feature-length continuation, Peaky Blinders: The Immortal Man, was released on March 6, 2026, bringing the Shelby universe from streaming screens to cinemas and giving fans a new chapter in the saga.
For viewers who have not yet stepped into this world, the timing could not be better.
Six gripping seasons are ready to binge on Netflix. A new film has just arrived in theatres. And at the heart of it all stands one of the most magnetic performances in modern drama by Cillian Murphy.
So if Peaky Blinders has been sitting on your watchlist for years, this weekend is your moment.
So, by order of the Peaky fookin’ Blinders, consider this your cue to finally step into the ruthless world of Thomas Shelby. Pour yourself a drink, clear your schedule and press the play button. Because when the Peaky Blinders give an order, you listen.
