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NDTV unveils ‘The Election Carnival’ for Lok Sabha Elections 2024

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Mumbai: The NDTV Network has announced the launch of ‘The Election Carnival,’ an initiative aimed at fostering civic engagement and awareness ahead of the upcoming Lok Sabha Elections 2024.

NDTV Election Carnival is a travelling studio that aims to travel to 34 cities across New Delhi, Uttarakhand, Uttar Pradesh, Jharkhand, Madhya Pradesh, Gujarat, Maharashtra, Haryana, Punjab, Jammu & Kashmir, Himachal Pradesh, covering a total distance of 4000 kms. This platform is designed to move around and engage with citizens, helping them deepen their understanding of local leaders and issues relevant to their communities. Backed with an NDTV anchor accompanying a politician from each area, it promises meaningful discussions and interactions, providing voters with valuable insights into the electoral landscape.

The first leg of the NDTV Election Carnival kicked off from the heart of the nation, New Delhi, on 5 April 2024, in the presence of Manoj Tiwari, MP from North-East Delhi, setting the tone for an engaging and informative journey ahead. The inaugural ceremony in New Delhi featured a performance by a Punjabi folk artist. The campaign will commemorate the vibrant culture of every region by featuring performances from local folk artists, highlighting the rich diversity that characterizes India’s political and social landscape.

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This drive underscores NDTV’s commitment to fostering informed citizenship and facilitating meaningful dialogue between citizens and leaders. Through this campaign, the network hopes to empower voters and strengthen the democratic process.

NDTV Election Carnival will make stops at prominent cities such as Ayodhya, Dehradun, Jamshedpur, Lucknow, Amritsar, Srinagar, and Nashik, among others. During these stops, it will provide citizens across the country with the opportunity to participate in discussions, learn about local issues, and interact with their elected representatives.

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News Broadcasting

Rajesh Sundaram joins NDTV Profit as senior editor, assignment

The 32-year newsroom veteran has launched channels on three continents and covered everything from 9/11 to South African television

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MUMBAI: NDTV Profit has bolstered its newsroom with a hire who has done rather more than most. Rajesh Sundaram, a journalist with over three decades of editorial, managerial and consultative experience across India and international markets, joins as senior editor, assignment, tasked with sharpening the network’s newsgathering and real-time response.

Sundaram’s career reads like a tour of Indian media’s most formative moments. He began at Businessworld in 1994, moved to Zee News as bureau chief across Mumbai and Chennai, then joined NDTV in 2002 as part of its political bureau during a particularly febrile period in Indian politics. A stint as India correspondent for Al Jazeera International followed, where he covered key geopolitical developments and got his first serious taste of the global newsroom.

What sets Sundaram apart, however, is his serial channel-launching habit. At NewsX, he helped get the operation off the ground. At Headlines Today, part of the India Today Group, he served as editor. At News Nation, he helped launch the Hindi news channel and its digital ecosystem. He then crossed continents to lead the launch of ANN7 in South Africa as editor-in-chief, overseeing both television and digital. Back in India, he launched Tamil news channels News7 Tamil and Cauvery News, and later served as principal consultant for the launch of Marathi channel Lokshahi. Most recently, he helped build and lead the Press Trust of India’s video service and content studio, before stints consulting for Business Today and The Himalayan Times.

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Rahul Kanwal, chief executive and editor-in-chief of NDTV, left little doubt about what Sundaram is expected to deliver. “The assignment desk is where a newsroom’s intent becomes action,” he said. “Rajesh brings a rare combination of field experience and leadership in building news operations at scale.”

Sundaram has reported from across India and the world, covering elections, civil conflicts, the aftermath of the 9/11 attacks and the 2008 US presidential election.

At NDTV Profit, he will lead the assignment desk, driving editorial coordination and real-time response across markets and breaking developments. For a business news network sharpening its focus on speed and multi-platform delivery, it has hired a man who has built newsrooms from scratch on three continents. The assignment desk is in good hands.

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