MAM
Hashtag Orange appoints Su Yin Teh, ex-CFO of WPP, as advisor for international business expansion
Mumbai: In a strategic move to propel global growth and market penetration, the integrated marketing agency, Hashtag Orange, has announced the appointment of Su Yin Teh as their advisor for international business expansion.
In her extensive career spanning over two decades, Su Yin Teh has worked with prominent organisations such as WPP, GroupM, Essence and Viacom, among others. Holding crucial finance positions across these companies, Su Yin brings with her a wealth of experience in developing and leading financial initiatives, making informed investment decisions, and analyzing and managing risks to ensure financial well-being. Especially in her role as EVP of Finance and Operations of Essence APAC, Su Yin worked closely with other functions to optimise financial operations and manage strategic financial objectives for maximizing commercial success across APAC.
Leveraging this expertise in her new role as Advisor for International Business Expansion, Su Yin will be responsible for driving Hashtag Orange’s global market penetration and contributing to revenue growth. From developing growth strategies to conducting quarterly review meetings aligned with the business plan, her role will be pivotal in fulfilling the organization’s business expansion goals.
Sharing his vision for the company with this appointment, Mukesh Vij, Founder of Hashtag Orange, said, “Having accomplished remarkable milestones in India within the past 6 years, we are now poised for a global expansion that echoes our bold ambitions. With an extensive array of services and customized client solutions, we’re confident that Su Yin’s addition to our team will accelerate business growth. Her expertise will greatly benefit us in making the right strategic moves at the right time, ensuring that our global aspirations are not only realized but surpassed.”
Expressing her delight at the start of this new chapter, Su Yin Teh said, “I am thrilled to embark on this exciting journey with Hashtag Orange and contribute to their international expansion endeavours. By collaborating with the talented individuals that make up Hashtag’s ingenious team, I hope to leverage our collective strengths to drive strategic initiatives that enhance our market presence. I look forward to making impactful contributions that propel the company towards global success.”
Brands
Tech Mahindra names Jeetu Anandani VP & country head – enterprise & strategic accounts
Veteran tech leader to drive enterprise growth across Australia and New Zealand
MELBOURNE: Jeetu Anandani has stepped into a larger leadership role at Tech Mahindra, taking charge as vice president and country head for enterprise and strategic growth across Australia and New Zealand.
Based in Melbourne, Anandani will steer the company’s enterprise portfolio in the ANZ region, focusing on expanding business across high-growth sectors such as retail, energy and utilities, health insurance and logistics. The move signals Tech Mahindra’s intent to deepen its presence in one of the world’s most competitive enterprise technology markets.
In his new role, Anandani will lead growth initiatives, build strategic partnerships and strengthen relationships with key stakeholders across industries. His mandate also includes accelerating business development efforts in sectors such as manufacturing, travel and logistics while helping clients navigate digital transformation and AI-led change.
The promotion caps a steady rise within Tech Mahindra. Anandani most recently served as communications, media and entertainment head for BPS across the Asia Pacific and Japan region, where he worked on expanding enterprise deals and strategic partnerships. Before that, he held the role of account director, managing key client relationships and delivery programmes.
Prior to joining Tech Mahindra in 2020, Anandani spent nearly eight years at Telstra as country manager in Mumbai, overseeing operational growth and partnerships. His earlier career includes leadership stints at Tata Consultancy Services, Vodafone and JPMorgan Chase.
With more than two decades of experience across telecom, banking and IT services, Anandani now takes the helm of Tech Mahindra’s enterprise push in ANZ, a region where demand for AI, digital transformation and large-scale technology partnerships continues to gather pace.








