eNews
NBC Sports & Yahoo expand digital sports alliance
MUMBAI: Yahoo! Inc and NBC Sports Group have renewed their multi-faceted partnership that combines the content and experiences of Yahoo Sports, including its fantasy sports product, with NBC Sports Digital’s video assets and promotional power.
This expanded partnership brings even more content to Yahoo/NBC Sports viewers, including Premier League highlights, NBC Sports Regional Network team reports, and Golf Channel content. It also extends the reach of the digital and on-air experiences beyond desktop to mobile and Tumblr.
Yahoo Sports and NBC Sports Digital will continue to collaborate on premium sports news and events coverage both online and on-air on NBC, NBCSN, Golf Channel, NBC Sports Regional Networks, NBCSports.com and Yahoo, while maintaining separate sites and editorial control of their respective newsrooms and digital properties.
“Yahoo has been a great partner, and we are pleased to extend this very complementary alliance that will now include Golf Channel,” said NBC Sports Group SVP and GM – digital media Rick Cordella. “This partnership extends the digital reach of both sides, and allows us to collaborate on the creation of widely-consumed, cross-platform content, particularly around short-form video and fantasy sports.”
“We’re thrilled to not only continue our relationship with NBC Sports, but also to expand the partnership as we work to bring more premium digital sports content to our users. The addition of the Premier League and Golf Channel complements the current lineup, and we’re excited to extend the reach of NBC Sports content to Yahoo’s mobile and Tumblr users,” added Yahoo SVP of corporate development and partnerships Ian Weingarten.
Additional features of the alliance include Live Sports, Rotoworld + Yahoo Fantasy, Golf Channel, NBC Sports Regional Networks and Fantasy Football Live.
Yahoo Sports and NBC Sports will continue to partner to provide scalable advertising solutions to reach engaged audiences through distinctive opportunities and sponsorships. In addition, Rotoworld.com will integrate with Yahoo Gemini for access to native advertising technology.
eNews
Piyush Thakur steps down as Inshorts’ chief revenue officer
Former vice president and cro says exit marks a new chapter after close to a decade of building revenue and partnerships at Inshorts Group.
NOIDA: Piyush Thakur has stepped away from Inshorts Group after nearly 10 years with the company, marking the end of a long tenure that culminated in his role as chief revenue officer.
In a farewell note, Thakur said he was “turning a new page” after almost a decade at Inshorts, calling it one of the hardest professional decisions he has made. He added that his exit was not driven by uncertainty about the future, but by reflection on a long association with the company.
Thakur joined Inshorts in October 2016 as vice president and spent around seven years in the role before being elevated to chief revenue officer in April 2024, a position he held until April 2026.
He said his tenure was defined by “thousands of mornings, late nights, product debates and breakthrough moments”, as the company evolved into a large-scale digital news platform used by millions.
In his note, Thakur emphasised that Inshorts’ growth was a collective effort across teams, adding that engineers, designers, sales teams and customer support staff all contributed to building the platform. He said the company’s success was not the result of individuals but of “everyone who stayed, passed through, and left their mark”.
Before Inshorts, Thakur worked across several digital media and business development roles. At ESPN, he served as senior regional manager from October 2015 to October 2016, focusing on growth initiatives, strategic opportunities and video distribution.
At Times Internet, he worked for nearly three years, including as head of business development from April 2015 to September 2015 and chief manager from January 2013 to March 2015. His responsibilities included monetisation of mobile platforms, managing media and developer partnerships, and driving revenue across digital properties such as The Times of India and The Economic Times.
Earlier, he worked at Brandmovers as head of business development from June 2012 to June 2013, handling digital, mobile and social media marketing solutions, client development and strategic consulting. During this period, he also worked on advertising revenue, brand strategy and CRM-based solutions.
At Inshorts, Thakur’s role focused on revenue strategy, mobile and media partnerships, and growth initiatives across platforms. His profile highlights experience in mobile product management, digital business models, partner ecosystems and revenue expansion in high-growth environments.
