iWorld
LeTV has first ‘Le Meetup’ in Bengaluru
BENGALURU: LeTV held its first Le Meetup with its super fans in Bengaluru on Saturday. The meet witnessed a full house gathering of LeTV’s Superfans, bloggers, keen tech enthusiasts and influencers from the city who had an exclusive hands-on experience of LeTV’s products even before sales kicked off in India.
Le Meetup has been conceived and implemented as a platform to bring its Superfans and blogger community together and listen to them speak and experience Le Future up-close. The participation from Superfans and bloggers made the event a lively, interactive exchange rather than just a one-way communication. It turned out to be a great opportunity to meet and chat with fellow Superfans, bloggers, LeTV staff and take away LeTV super products.
The meetup had an exclusive Q&A session and allowed an open dialogue between fans, bloggers, YouTubers, and Le staff.
LeTV head of digital marketing Ivan Wang said, “It has been a truly rewarding experience interacting with our fans and followers. We recognise that they are vital and hence we have ensured that our comment response rate is 98 per cent and response time is three minutes. This is a new benchmark in the industry and has been acknowledged by our fans in this very forum. Thank you all for the overwhelming response, your feedback matters and we will very closely consider them!”
LeTV shared its focus for India as a key market, which along with the US is part of its expansion plan. The company also intends to match the product launches in India with that of global launches. The company will have a preview event on 5 January where it will make more confirmed announcements on its launch date. Le Meetups will be held in multiple cities the next one will be held in Delhi on 30 December and 9 January, followed by one in Hyderabad.
iWorld
X launches XChat messaging app on iOS with calls and encryption
Standalone app marks shift from “everything app” vision, adds E2E messaging.
MUMBAI: From one big app to many small chats, X seems to be splitting its ambitions. X has rolled out its standalone messaging app, XChat, to iOS users, opening up a new front in its evolving product strategy. The app allows users to connect with existing X contacts through private and group messages, file sharing, as well as audio and video calls. The launch follows a limited beta phase, where the platform tested the product with a smaller user base to refine the experience. Now available publicly, XChat marks a notable pivot from earlier ambitions championed by Elon Musk to turn X into a single “everything app” combining messaging, payments, commerce and more.
Instead, the company under xAI ownership and backed by SpaceX appears to be building a suite of standalone applications, each targeting specific use cases while expanding its broader ecosystem.
At launch, XChat includes end-to-end encrypted messaging, PIN-based access, disappearing messages, and features such as message editing, deletion for all participants, and screenshot blocking. The company has also said the app is free from advertisements and tracking mechanisms, positioning it as a privacy-first alternative in a crowded messaging space.
However, security claims around the platform are likely to face scrutiny. Earlier iterations of XChat drew criticism from experts who argued it fell short of established encrypted platforms like Signal. With the wider rollout, the app is expected to undergo fresh evaluation to assess whether those concerns have been addressed.
Beyond messaging, XChat will also house X’s Communities feature, which is being discontinued on the main platform due to low usage and spam concerns. Migrating these users could provide an early boost to adoption, effectively turning XChat into both a communication and community hub.
The move underscores a broader recalibration at X less about cramming everything into one app, and more about spreading bets across multiple touchpoints, one message at a time.
