Brands
Hyundai Motor India is official partner BCCI
MUMBAI: Hyundai Motor India Ltd. (HMIL), the country’s largest passenger car exporter and second largest car manufacturer has entered into a four year partnership with the apex cricket body, Board of Control for Cricket in India (BCCI), as an Official Partner for all its matches in India along with exclusive category rights.
Commenting on the partnership, Hyundai Motor India Ltd. managing director and CEO Y K Koo said, “Hyundai is extremely proud to be the Official Partner of the Board of Control for Cricket in India (BCCI) for the next four years. Indians love their cricket, and they love their cars and that’s one of the reasons Hyundai has always been closely associated with a sport like cricket. We want to keep the excitement around Hyundai brand by engaging our customers at every point. This partnership is a part of Hyundai’s efforts to expand its presence in global sporting activities like Cricket, Football, Golf and World Rally Championship across worldwide markets. Hyundai sees this cricket partnership as a core element of its strategy, playing a vital role in connecting global customers to our brand.”
At an official signing ceremony, Honorary Secretary of Board of Control for Cricket in India (BCCI) Anurag Thakur said, “We are glad to welcome Hyundai on board as the Official Partner for all international matches organized by BCCI in India. Hyundai is a global automotive leader and we look forward to working together for the next four years to deliver a strong partnership at all our matches in India.”
As a dynamic automotive brand, Hyundai has always connected with sports globally. Aside from providing the vehicles, Hyundai will initiate innovative activities during the tournaments to enable Cricket Fans in various parts of the country to ‘Experience Hyundai’. To reach out to people in multiple cities, Hyundai will conduct Trophy Tours in association with BCCI to build the excitement prior to the tournaments. In-stadia car display and branding at team dug-outs during T20 matches` will be the major on-ground promotional activities during the tournaments.
Hyundai is the Official Partner of BCCI for all matches to be played over the period of four years across the three formats – Test, One day, and T20. Under this agreement, a Hyundai fleet of premium cars would be used for transporting the various stakeholders of the game throughout the event. The Hyundai fleet offers a collection of versatile vehicles providing travelers exceptional comfort and safety for transfers to and from matches and official engagements. An array of premium features and design elements ensure drivers and passengers are able to fully enjoy state-of-the-art technology, superior levels of comfort, and stylish interior and exterior design.
Brands
33 per cent of women believe the salary scale is rigged: Naukri report
Voices @ Work study finds rising calls for equal pay audits and lingering bias
MUMBAI: Progress may be visible in India’s workplaces, but many women still feel the need to tread carefully. A new report by Naukri reveals that one in two women hesitate to disclose marriage or maternity plans during job interviews, worried that such information could influence hiring decisions.
The findings come from the second edition of Naukri’s annual Voices @ Work International Women’s Day report, titled “What Women Professionals Want.” Drawing insights from more than 50,000 women across over 50 industries, the survey sheds light on evolving workplace aspirations alongside the biases that continue to hold women back.
One of the report’s most striking insights is the growing demand for equal pay audits. The share of women calling for regular pay parity checks has climbed to 27 per cent this year, up from 19 per cent a year ago. The demand now stands alongside menstrual leave as the most sought after workplace policy.
Interestingly, the call for pay transparency grows louder higher up the income ladder. Nearly half of women earning between Rs 50 lakh and Rs 1 crore annually say equal pay audits are a priority, suggesting that pay gaps become more visible as women move up the career ladder.
At the same time, confidence and ambition appear to be rising. About 83 per cent of women say they feel encouraged to pursue leadership roles, a significant jump from 66 per cent last year. Cities in southern India appear particularly supportive, with Hyderabad leading the way as 86 per cent of respondents there reported encouragement to step into leadership positions. The education sector recorded the highest sense of encouragement at 87 per cent.
Yet the report also highlights a growing trust deficit around pay equity. Nearly one in three women, or 33 per cent, say they do not believe men and women are paid equally at their workplace. That figure has risen from 25 per cent last year, pointing to widening perceptions of disparity as careers progress.
Bias in hiring and promotions continues to be the biggest hurdle. About 42 per cent of respondents say workplace bias is the main challenge for women from diverse backgrounds. The concern is consistent across major metros, with Chennai and Delhi NCR reporting similar levels.
Reluctance to discuss personal milestones during hiring processes is also widespread. While 34 per cent overall said they hesitate to share marriage or maternity plans in interviews, the anxiety increases with experience. Among professionals with 10 to 15 years of work experience, the figure rises to 40 per cent.
Info Edge group CMO Sumeet Singh, said the data reflects both progress and unfinished work. “Behind every data point in this report is a woman who is ambitious. The fact that 83 per cent feel encouraged to lead is something to celebrate. However, the fact that one in two still hide their marriage or maternity plans in interviews tells us the work is far from done. As India’s leading career platform, it felt not just important but necessary for us to shine a light on these gaps through the second edition of our report,” he said.
The report suggests that while ambition among women professionals is growing, structural changes around pay transparency, fair hiring and supportive policies will be key if workplaces hope to keep pace.
