iWorld
Jio-Apple strike a win-win deal as Airtel plans aggressive 4G offer
MUMBAI: Even as Reliance Jio is giving a tough fight to the market leader Airtel, and other leading incumbent operators Vodafone and Idea, it is making significant tie-ups with cell-phone makers to up its 4G gameplan. Substantial investments are being made in high-speed telecom networks in India, said Apple CEO Tim Cook citing Reliance Jio’s 4G roll-out although he admitted its smartphone has “not done as well” in the country.
Airtel meantime is reportedly planning to launch aggressive 4G bundled offers to take on Reliance Jio as India’s No 1 mobile carrier struggles to boost penetration and revive its slowing data revenue growth amid competition. Bharti Airtel managing director – India & South Asia Gopal Vittal agreed that it’s difficult to compete with a free services offer as it expects Jio’s full-fledged price launch to take place in December. Vittal said it will approach the regulator to clear any confusion over interconnection points (PoIs) as it has provided more PoIs to Jio than any other telco.
Reliance Jio was the first of its kind all-IP network in India with 4G coverage in 18,000 cities and 200,000 villages, Cook said in the company’s fourth quarter earnings call. He said Apple is partnering with Reliance Jio, which is offering a free year of service to purchasers of new iPhones, to ensure “great iPhone performance” on their network. “Our iPhone sales in India were up over 50 per cent in fiscal 2016 compared to the prior year, and we believe we’re just beginning to scratch the surface of this large and growing market opportunity,” Cook said.
He, however, noted that Apple’s smartphone has “not done as well” in India in general and one of the key reasons for that is the “(high-speed telecom networks) infrastructure hasn’t been there”. The Apple head was optimistic on the efforts being made by the Narendra Modi-led government to create jobs and develop infrastructure.
Whether India could in future be as big of an opportunity as China for Apple, Cook said it is important to look not only at per capita income in India but also the number of people that are or will move into the middle class over the next decade. He said this class will “really want a smartphone, and I think we can compete well for some percentage of those.
“I think it’s clear that the population of India will exceed China sometime in probably the next decade or so. I think it will take longer for the GDP to rival it, but that’s not critical for us to have a great success there,” he said.
iWorld
Anirudh Ravichander and Universal Music India join forces to take South India’s sound to the world
The composer behind 13 billion streams launches Albuquerque Records with UMI as its exclusive global partner
MUMBAI: Universal Music India has struck an exclusive partnership with Albuquerque Records, the freshly minted independent label of singer-composer Anirudh Ravichander, in a deal that bets big on South India’s booming pop and hip-hop scene going global.
The arrangement, announced on 17 March, will see Universal Music India handle future pop and hip-hop releases by Anirudh himself, as well as artists signed to the new label. A first release is already in the pipeline for April, featuring Anirudh.
The numbers behind the man are hard to ignore. Debuting in 2012 with the viral sensation “Why This Kolaveri Di”, Anirudh has since clocked over 13 billion audio streams across more than 770 tracks, cementing his position as the No.1 South Indian artist on Spotify by total streams. His fingerprints are all over some of the Tamil film industry’s biggest musical moments, from Hukum and Vaathi Coming to Arabic Kuthu and the A23 Theme.
But Albuquerque Records is a different beast. Built for the non-film space, it is designed to nurture independent talent and champion the next wave of Indian pop voices. “Universal Music India’s leadership in pop and hip-hop made them the natural partner,” said Anirudh. “I’m excited to take independent voices to audiences around the world.”
Universal Music India’s chairman and CEO Devraj Sanyal was equally effusive. “Anirudh represents the future of Indian music, bold, original, and with enormous potential,” he said. “Identifying transformative talent is our superpower, and this partnership reflects that belief.”
Sanujeet Bhujabal, managing director of Universal Music India, framed the deal as more than a distribution play. “Albuquerque Records represents Anirudh’s bold artistic vision in the world of pop and hip-hop,” he said. “True to his legacy of innovation, this partnership is set to establish yet another landmark creative space, this time for the emerging world of iPop and beyond.”
For Universal Music India, the deal deepens a long-running push into South India’s four key language markets: Tamil, Malayalam, Kannada and Telugu. The label already has regional imprints, film partnerships with Maddock Films and Excel Entertainment, and a growing non-film roster. Landing Anirudh, arguably the south’s most bankable music brand, is a statement of intent. South Indian music has the streams. Now it is coming for the world.
