MUMBAI: Nielsen, the US media research company, has announced that it will begin measuring television viewing in Puerto Rico. Clients that have signed up for Nielsen’s...
MUMBAI: JK Helene Curtis, a wholly owned subsidiary of JK Investo Trade India, has awarded its media duties to MediaVest, a division of Starcom MediaVest Group...
MUMBAI: The latest Nielsen‘s Three Screen report has revealed that DVR usage has also gone up by 21.1 per cent since Q3 2008. It also said...
MUMBAI: Zee TV USA, has announced its sponsorship of several California bridal events in 2010. By throwing its Tiara into the bridal ring, the broadcaster has...
MUMBAI: Linc Pen has renewed its brand endorsement contract with Shah Rukh Khan. Says Linc Pen & Plastics Ltd. managing director Deepak Jalan, “We have renewed...