News Broadcasting
Watch out for Hyderabads animation booth at Mipcom
other states may do well to borrow a leaf from the Andhra Pradesh government, which is partly sponsoring the participation of Hyderabad’s animation industry at this year’s Mipcom.
More specifically, the AP government is funding the stand fees for two Hyderabad-based companies – Green Gold Animation and Discreet Art.
“The government is partly funding our participation at the event. And this goes up to 50 per cent of the total stand fee. It can go up beyond 50 per cent depending on the response we get,” informs Green Gold Animation vice president -business development Govinda Talluri.
Creator of the popular animated character, Chhota Bheem, Green Gold Animation, has been participating in Mipcom since 2007. “Though we didn’t go in 2011-2012, this year, since the Andhra Pradesh government decided to support the companies based in Hyderabad for events like Mipcom, we, along with Discreet Arts and 20 (approximately) people from the AVCGI association will represent AP at Mipcom this year,” adds Talluri.
We will be targeting European and South American countries at Mipcom, says Green Gold Animation vice president -business development Talluri
AVCGI or Animation, VFX, Comic & Gaming Industry of AP is a recently formed association by the animation industry in Hyderabad with the aim of garnering support from the AP government for its proper functioning.
Apart from Chhota Bheem, which is Green Gold’s biggest property, it will also take other animated characters Mighty Raju and Arjun to Mipcom. “We plan to come up with a theatrical for Mighty Raju by next year and so, will use Mipcom to create a buzz about the movie. Also Arjun, a show that we have created for Disney, will form part of our offering to buyers,” says Talluri.
For all these years, Green Gold catered to Indian and South East Asian markets and recently sold its content to USA and Canada. The major is now aiming at European countries like France, Germany, Spain and South America. “This is not an exhaustive list, we want to reach out to as many markets as possible,” adds Talluri.
Enthused by the government’s support, Green Gold aims to present its library of 8,500 minutes of original content to a global audience. “Also, with our 174-episode Chhota Bheem being sold to eight countries, we would definitely want to expand our reach and get noticed,” says Talluri.
With the largest content sale market cum conference just 15 days away, the company is busy scheduling meetings with buyers. “Though a few meetings have already been fixed, we are also pitching in for more buyers,” he says. The company will primarily target television as the preferred platform. “Once we are there, getting to other platforms will not be difficult,” he rounds off.
News Broadcasting
CNN-News18 launches weekend show Health Matters to decode health trends
New show aims to cut through viral wellness fads with expert-backed advice
MUMBAI: In an age where viral reels often double up as lifestyle advice, CNN-News18 is launching a weekend show aimed at separating health facts from fashionable myths.
Titled News18 Health Matters, the half-hour programme will premiere on 14 March 2026 and position itself as a reliable guide through the maze of wellness trends, internet remedies and quick-fix health advice that increasingly shape everyday decisions.
India is in the midst of a major health transition. Lifestyle diseases are striking earlier, stress and sleep deprivation have become routine, and health choices are often influenced by trending content rather than medical evidence. The new show leans into this reality with a simple premise: trending does not always mean true.
Anchored by Hem Kaur Saroya and Himani Chandna, the programme will air every Saturday at 8:30 am and 5:30 pm and on Sundays at 10:30 am. Episodes will also be available on the channel’s YouTube platform.
Each instalment will tackle everyday health concerns that are increasingly entering mainstream conversations. Topics range from the rise of heart attacks among people under 40 and the growing reliance on protein supplements, to the rush toward weight-loss drugs and the widespread overuse of painkillers. The show will also examine issues such as screen addiction, chronic sleep loss, stress-related disorders and the rising prevalence of thyroid conditions, diabetes and hypertension.
Speaking about the launch, Rahul Shivshankar said the show aims to bring clarity to a space crowded with misinformation.
“With Health Matters, CNN-News18 aims to cut through the noise and empower viewers with clear, expert-led conversations grounded in science and medical evidence. At a time when viral trends increasingly influence lifestyle choices, it is important to distinguish between what is trending and what is truly beneficial for long-term health,” he said.
Echoing the sentiment, Smriti Mehra said the programme reflects the channel’s commitment to responsible and relevant programming.
“With growing public interest in wellness and preventive health, Health Matters strengthens CNN-News18’s focus on issues that affect everyday life. In an increasingly crowded information space, credible and verified health conversations have never been more important,” she said.
With Health Matters, CNN-News18 is betting that viewers want more than bite-sized advice and viral fixes. The show promises something rarer in the age of algorithm-driven wellness tips: calm, credible conversations that help people make better health choices.
