Kids
Pogo to kick off second round of Funtakshari with school visits on 4 September
MUMBAI: As part of a four month activity, Pogo will kick off the on-ground phase of the interschool musical contest Pogo Funtakshari on 4 September.
This version of the age old Indian game antakshari, is dedicated to kids and promises to include new innovative additions to the format. The first phase of this activity commenced on air on 15 July urging viewers to vote for their own cities. The four cities with the most votes will be chosen to host the event.
This will be followed by the school contact programme in those selected cities and the channel plans to visit 1200 schools. The four teams that make it to the grand finale will get an opportunity to be featured on the channel as well as become an RJ for a day on Radio One in the month of October.
With a week left to determine the four cities that will host the event, Kolkata and Mumbai are leading the pack Delhi, Bangalore and Hyderabad are also strong contenders in the race. Speaking to Indiantelevision.com Turner Entertainment Networks – Asia Pacific executive director – marketing Vivek Krishnani said, “The interschool activity, which is the second phase of Pogo Funtakshari will allow children to experience the brand. This is in line with the company‘s brand promise of ‘Its My TV.‘ Our aim is to extend our brand beyond TV to become the preferred lifestyle brand for kids across the country. From the responses to Pogo Funtakshari that was held in January 2006, we decided to make the event this year even bigger.” The Turner Network has in the past conducted several on ground initiaves like Toon Cricket, Beyblade Championships, Toonami Game On and the Pogo Amazing Kid‘s Awards to give children a touch and feel experience to their brands.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
