Kids
Nickelodeon to launch contest ‘Horlicks chill dood-Nick big Ninja fan’ from 4 May
NEW DELHI: Kids channel Nickelodeon will be rolling out four week contest ‘Horlicks chill dood-Nick big Ninja fan’ from 4 May.
Additionally, the channel will be airing new episodes of Ninja Hattori every Monday to Friday at 6 pm.
Says Nick India senior vice president and general manager Nina Elavia Jaipuria, “Nick has the most endearing toons and over the years kids have forged a deep bond with them. To make sure that there is never a dull moment during their summer holidays; Nick brings them their favourite superhero Ninja Hattori whom the kids cannot get enough of.”
As a part of the contest, kids will have to watch episodes of Ninja Hattori and answer a few questions.
The winners will get a chance to watch the Twenty20 World Cup live in London. Moreover, the contest will allow kids to win daily prizes like I-pods, Gaming CD’s, Boom boxes, Play stations etc.
Nick will also launch a campaign which includes television, print and digital media for further promotion.
On ground activities of Nick will include activation across UP, PHCHP, Maharashtra and Gujarat covering over 50 cities. Nick vans will be interactive with a host of games. Further, Ninja Hattori will travel to six cities including Delhi, Mumbai, Lucknow, Nagpur, Bangalore and Ahmedabad. Kids will get an opportunity to meet the superhero. Ninja Hattori will knight one kid in each city as his biggest fan.
Furthermore, Nick will be promoting the contest via OOH screens in over 150 Mc Donald’s outlets across UP, Punjab, Haryana, Jaipur, Kolkata, Mumbai, Delhi, Bangalore and Hyderabad.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
