Kids
Nick showcases four hours of sibling special on Raksha Bandhan
MUMBAI: Nick will be celebrating the spirit of Raksha Bandhan on 19 August with a special line-up of programs, featuring Nick’s most popular sibling toons.
The four-hour sibling special will feature Nick toons, indulging in all sorts of fun and masti. Nick India director business and operations Pradeep Hejmadi said, “We have always been doing something special for our kids audience. Raksha Bandhan is an important festival for the Indians and to mark the special bonding between brothers and sisters, Nick will treat them with four hours of special programmes.”
Hey Arnold – Jamie O In Love will be aired at 7 am, which will be followed by The Wild Thornberrys – Pack of Thornberrys at 8 am.
Rugrats – Family Tree will be shown at 2 pm and will be followed by CatDog – Brother’s Day at 2.30 pm.
Hey Arnold – Student Teacher (3.30 pm), The Wild Thornberrys – Dear Diary (4.30 pm) and The Adventures of Jimmy Neutron – Brobot (5 pm) will also be aired on 19 August.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
