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Kwality Wall’s, Zapak launch gaming league

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MUMBAI: Kwality Wall’s and Zapak have launched the second edition ‘Paddle Pop Gaming League’ (PPGL).


On the lines of the IPL (each city having its league), PPGL is hosted in six cities namely Mumbai, Delhi, Bangalore, Chennai, Hyderabad and Kolkata, wherein each city will have its league.


Same as last year’s format, the tournament would be played on four games based on Paddle Pop brand character and his new ‘Pyrata’ adventure theme. Online preliminaries that are open now ends on 24 May. Children register and play all the four games in their city league on paddlepop.in.


The Top 100 scorers from each city on 24 May qualify for the city finals to be held at the ‘Zapak Gameplex’ across the six cities on 30 and 31 May. The top 5 scorers of the city league would represent their city at the national finals to be held on 7 June at ‘Nirmal Lifestyle Mall’ in Mumbai.


“PPGL has allowed us to engage with the online kids’ community and bring ‘Paddle Pop’ online and on-ground. With Zapak as our strategic partner, we created this property last year,” says Kwality Wall’s category head Punit Misra.


Winners stand a chance to appear on Cartoon Network and win Xbox consoles, Play station portables (PSPs) & prizes from Giny & Jony, EA and Zapak Games.

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Kids

Mukta Arts and Green Gold ink MOU to animate iconic film IPs

Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.

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MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.

The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.

Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”

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Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”

In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.

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