Kids
Baby Einstein gets its first Indian award
MUMBAI: Baby Einstein, a subsidiary of The Walt Disney Company and the creator of infant media category, has been awarded its first award in India when it was selected for the Mother & Baby (M&B) Award in the DVD category.
Baby Einstein range of products in India that cost between Rs 159 to Rs 9,999 includes DVD, music CD, books and toys among others.
Baby Einstein was launched in India by My Baby Excel, a premium toy brand in India. The brand also got featured and gained popularity after appearing in shows like The Oprah Winfrey Show, Entertainment Tonight, Parenting, Parents, Child, Babytalk, American Baby, New Parent Magazine, People Magazine, Forbes, Time Magazine, The Wall Street Journal and The New York Times and other broadcast outlet as well.
Baby Einstein DVDs were chosen by American Baby readers for six consecutive years.
M&B awards recognize toy products in the market place that provide enriching play experiences for the infant category.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
