Kids
Adness Ent acquires licensing rights of ‘Crack & Bonky’ Asia & North America
MUMBAI: Japanese kids-based entertainment company Adness Entertainment has acquired the North American and Asian licensing rights to the new off beat kids and teen brand Crack & Bonky. This was announced by Adness Entertainment, LLC CEO Yasua Matsuo.
Crack & Bonky hails from Mexico where the franchise is popular across all main licensing categories throughout Mexico and Latin America.
Crack & Bonky follows the adventures of the duo, who are friends from another dimension called Limbo. Crack learned how to travel through inter-dimensional doors to visit our world, but accidentally hit his head and now he doesn‘t remember how to get back home. Bonky tries hitting Crack on the head in an effort to rid Crack of his amnesia, though he is unsure if this is working. Now they are stuck in our dimension and trying to learn from it. They have many adventures in their humorously na?ve attempts to mimic human behavior and to understand human emotions. Only some people with a great sense of humor and a big heart can see Crack and Bonky and witness their crazy and hilarious adventures.
Matsuo said,”We are delighted to announce our company‘s licensing representation in North America and Asia of the new and highly irreverent character-driven kids franchise Crack & Bonky. This innovative and outrageous entertainment property is already gaining attention across Latin American markets, and we are excited to join in handling the important area of merchandise licensing for this growing franchise.”
Included among the Latin American-based licensees roster are Chicabum, for Cellular Content in Mexico and Latin America; Office Max for Customized Stationery; DTM for Toys/Figures; Chenson for Backpacks and Bags; Bondifiesta for Bubble Gum and Confectionery; Majtán for Gel Stickers, Decorations; Bonsa for Gifts, Office Supplies, Accessories; PTI (K.com) for Cellular Accessories; MAE for Gift and Office Supplies; and Editorial Radar for Children‘s Magazines.
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
