News Broadcasting
ABP-Nielsen poll: BJP and Congress gain from AAP’s loss
MUMBAI: News channel ABP that carries out its election poll in association with research agency Nielsen India has come up with its latest prediction on which party’s shares have dropped or gained in the recent past.
The opinion poll conducted between 9 March-16 March 2014 with 456 respondents claims a margin of error of ±5 per cent.
The new poll predicts that Aam Aadmi Party (AAP) led by Arvind Kejriwal is set to lose a few vote shares in Delhi. “It is likely to get around 34 per cent vote share and three seats in the upcoming Lok Sabha polls as compared to 55 per cent vote share in the opinion poll conducted in January 2014,” says the poll statement.
Congress on the other hand is predicted to be putting on a few extra vote shares which is an improvement from the poll prediction in January. According to the ABP News-Nielsen poll, ‘Congress is likely to benefit by AAP’s loss and is predicted to get a vote share of 28 per cent and one seat as compared to 14 per cent in February 2014 and nine per cent in January 2014’.
Bharatiya Janata Party (BJP) is expected to get 32 per cent vote share and three seats which is higher than the 30 per cent vote share and one seat that was predicted in February 2014 and 29 per cent share in January 2014.
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The ‘Kaun Banega Pradhanmantri’ (KBP) poll has also been launched as an application for android users that will allow subscribers to get updates about the 2014 Lok Sabha elections. The app has sections such as top news, city polls, KBP show videos and live TV.
News Broadcasting
CNN-News18 rolls out Battle for the States ahead of key polls
Multi-format election coverage tracks voter mood across five battleground states
NEW DELHI: CNN-News18 has launched a special election programming initiative titled Battle for the States, as India gears up for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry.
Built around the theme ‘Road to Power’, the multi-format coverage aims to follow the entire electoral journey, from campaigning and polling to results and government formation. The network is leaning into on-ground reportage and data-backed storytelling to decode voter sentiment across regions where local issues often shape the narrative.
The programming line-up includes ‘Vote Tracker’, a three-part series developed in collaboration with survey agency Vote Vibe. The show blends survey insights with expert commentary and field reporting, using augmented reality graphics to present complex electoral data such as vote share, seat projections and leadership preferences in a more accessible format. It will air every Monday evening until April 6.
Adding a cultural lens to political reporting is ‘So Saree!’, a ground-driven segment where women anchors travel across constituencies dressed in traditional handwoven sarees from each state. The format uses attire as a storytelling device, highlighting regional identity while capturing grassroots voices.
Meanwhile, ‘Unfiltered Kaapi’ and ‘Chai-Niti’ bring a more conversational tone, drawing inspiration from everyday political discussions in tea stalls and coffee corners. These segments aim to break down key issues through candid, fast-paced exchanges between anchors and reporters, tailored to regional sensibilities.
For viewers seeking deeper insights, the weekend docuseries ‘Reporters Project’ takes a longer view, with correspondents travelling across constituencies to map voter concerns and political shifts on the ground.
“Elections are about people, their aspirations, identities and the issues that matter to them, and every state tells a different story,” said CNN-News18 editorial affairs director Rahul Shivshankar. He added that the initiative focuses on understanding “the sentiment on the ground and what’s driving voter choices”.
Echoing the emphasis on credibility, Network18 CEO – English and business news Smriti Mehra said the network aims to combine on-ground reporting with data-led insights to deliver clear and timely coverage as the elections unfold.
With a mix of data, culture and grassroots reporting, CNN-News18 is positioning Battle for the States as a comprehensive window into one of India’s most closely watched electoral cycles, where every vote carries a story waiting to be told.
