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Fremantle licenses All My Children to a digital channel in Australia
MUMBAI: The Fremantle Corporation has announced the licensing of All My Children, the long-running, daytime drama to Seven Network‘s digital channel, 7TWO in Australia.
Episodes of the show are scheduled to premiere on the channel from 18 January, it was announced by Wayne and Carlie Broun on behalf of The Fremantle Corp. Australia.
Said The Fremantle Corp. president Randy Zalken, “Currently celebrating its 40th anniversary on ABC in the US, All My Children is generating much excitement. Not only is the production moving to the West Coast, but it will now be available in true high definition for the first time ever. “
Created by legendary TV Hall of Fame writer Agnes Nixon, All My Children is set in the fictitious small town of Pine Valley, a quiet suburban community, where like many other small communities throughout the world, everyone knows just about everything about everyone else. The series is also the television home of Emmy-winning actress Susan Lucci, who has long reigned as the show‘s most popular character, the irrepressible seductress, Erica Kane.
All My Children has been sold in over 20 countries around the world.
In addition to All My Children‘s new HD episodes, The Fremantle Corp. is also making available to broadcasters a companion internet platform that provides a wide range of interactive opportunities and bonus features for the series‘ huge fan base.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
