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Dish TV sources infrastructure products from Argosy
MUMBAI: Argosy, the leading international supplier of HD broadcast, cables and studio infrastructure products, has announced that it has provided a range of its infrastructure products to Essel Group’s direct-to-home (DTH) company Dish TV.
This installation forms part of an ongoing programme by the DTH operator to expand to its facilities at its playout centre in Noida, India.
Argosy claims that Dish TV has continued to show its confidence in Argosy products including Argosy’s IMAGE HD video cables, connectors, main distributions units (MDUs), routers, video and audio patch panels, racks, audio monitoring equipment and an array of tools such as crimping tools, cutters and strippers, by choosing Argosy as its preferred partner.
“We have had a longstanding relationship with Argosy and chose their infrastructure equipment primarily because the company not only distribute some of the best quality products on the market, they also have one of the largest range of the right products.” said Dish TV president – projects Rajiv Khattar. “The team at Argosy understands our business drivers and continuously delivers the highest quality products, in the shortest possible time to meet our exacting requirements.”
Dish TV provides over 250 channels, majority of which are third party channels which are down linked at the Dish TV facilities before being uplinked to viewers. However Dish TV also teleports content for 50 channels on its own playout network, with some channels being distributed as far as the UK and the USA, South Africa and Russia.
Argosy director Bob Clark said, “Dish TV continues to regularly expand its playout facilities – and we work closely with their engineering teams across the four entertainment companies in the group to ensure that we keep on delivering products that meet their ongoing mission-critical transmission needs.”
Clark continued, “Furthermore we stock limited spares of our equipment locally in India which allows us to expedite orders to customer like Dish TV as and when these are needed – ensuring we provide the best-of-breed solutions on time and within budget.”
Argosy’s infrastructure products include a collection of SD and HD video, audio and power cables, fibre optic cables and accessories, high density HD video patch panels, MDUs, routers, audio jack fields, rack systems, KVM switches, and Sonarae, its audio monitoring system as well as an array of video accessories.
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With 57 per cent single new users, Ashley Madison rebrands as discreet dating platform
Platform says majority of new members now identify as single
INDIA: Ashley Madison is shedding the “married-dating” label that defined it for two decades, repositioning itself as a platform for discreet dating in what it calls the post-social media age.
The rebrand, unveiled in India on 27 February, 2026, marks a structural shift in business model and identity. Once synonymous with married dating, the company now describes itself as the “premier destination for discreet dating” under a new tagline: Where Desire Meets Discretion.
The pivot is data-driven. Internal figures show that 57 per cent of global sign-ups between 1 January and 31 December, 2025 identified as single: a notable departure from the platform’s married core. The company argues that its community has already evolved beyond its original positioning.
“In an age where our lives have been constantly put on public display, privacy has become the new luxury,” said Ashley Madison chief strategy officer Paul Keable. He framed the platform’s offering as “ethical discretion” for singles, separated, divorced and non-monogamous users seeking private connections.
The shift also taps into wider digital fatigue. A global survey conducted by YouGov for Ashley Madison, covering 13,071 adults across Australia, Brazil, Canada, Germany, India, Italy, Mexico, Spain, Switzerland, the UK and the US, found mounting discomfort with hyper-public online lives.
Among dating app users, 30 per cent cited constant swiping and messaging as a source of fatigue, while 24 per cent pointed to pressure to curate public-facing profiles and early personal disclosure. Some 27 per cent said fears of screenshots or information being shared contributed to exhaustion; an equal share cited unwanted attention.
The retreat from oversharing appears broader. According to the survey, 46 per cent of adults actively try to keep most aspects of their life private online. Only 8 per cent feel comfortable sharing most aspects publicly, while 35 per cent say they are becoming more selective about what they disclose.
Ashley Madison is betting that this cultural recalibration towards controlled visibility can be monetised. By doubling down on privacy infrastructure and reframing itself around discretion rather than infidelity, the company is attempting to convert reputational baggage into a premium proposition.
